Studying with us in 2021/22
It is possible that the 2021/22 academic year may be affected by the ongoing disruption caused by the COVID-19 pandemic. Any arrangements put in place by the University for the 2021/22 academic year will be in accordance with the latest government public health advice, pandemic-related/health and safety legislation, and the terms and conditions of the student contract.
Want to top up your business degree? Our BA (Hons) Business Administration (Top-Up) course allows you learn administration skills from industry experienced lecturers.
This flexible and wide-ranging course allows you to tailor your studies to your interests, from small business administration to digital marketing.
With a wide range of modules to choose from, you’ll be able to follow a path that will lead to your future career, with previous students progressing into roles with high-profile businesses such as N Power and Zurich.
This course covers a whole range of areas with at least 5 modules for you to choose. You’ll study full-time for a year with timetable chosen to suit your needs, and you’ll also be given attentive student support.
Working with other students from across Birmingham City Business School, you’ll develop and demonstrate your ability to collaborate, while other projects will require you to work alone and develop your independent learning skills.
You’ll work on a range of innovative and practical projects, including business reports, case studies, presentations and projects, all of which will help you to apply your knowledge to real businesses and real situations.
Our staff will help to support and tailor your learning with expert industry knowledge and experience. They’re researchers, authors and titans of industry who’ll share their own practical and academic experience and expertise.
Our Open Day for this course will take place in March 2021. Register now and we will contact you when the booking form goes live.
Visit our School site for more student work and extra information.
This course is in the final stages of approval to ensure it meets the very highest standards of quality, creativity and applied learning.
We accept a range of qualifications, the most popular of which are detailed below.
|Level 2 Qualifications|
|UK Qualification||Requirements 2021/22|
|Irish Leaving Certificate (Ordinary Level)||
|Scottish National 5||
|Level 3 Qualifications|
|UK Qualification||Requirements 2021/22|
|ABE Advanced Diploma||
|Certificate in Higher Education (Cert HE)||
|Diploma in Higher Education (Dip HE)||
Foundation Degree (Level 5)
|Higher National Certificate (HNC)||
Higher National Diploma (HND)
|If you have a qualification that is not listed in the table please refer to our full entry requirements on UCAS.
Further guidance on tariff points can be found on the UCAS website.
Award: BA (Hons)
Starting: Sep 2021
Award: BA (Hons)
Starting: Sep 2021
If you're unable to use the online form for any reason, you can complete our PDF application form and equal opportunities PDF form instead. The University reserves the right to increase fees in line with inflation based on the Retail Prices Index or to reflect changes in Government funding policies or changes agreed by Parliament up to a maximum of five per cent.
UK and EU students applying for most undergraduate degree courses in the UK will need to apply through UCAS.
The Universities and Colleges Admissions Service (UCAS) is a UK organisation responsible for managing applications to university and college.
Applications can also be made direct to the faculty for those students without a UCAS account. Please contact our Business School Admissions Team on Email: Business.firstname.lastname@example.org or call +44 (0)121 331 6565.
There are three ways to apply:
Our in-country representatives can help you make your application and apply for a visa. They can also offer advice on travel, living in the UK and studying abroad.
If you are applying for an undergraduate degree or a Higher National Diploma (HND), you can apply through the UK’s Universities and Colleges Admissions Service (UCAS).
You can request a printed form from your school or nearest British Council office. You will be charged for applying through UCAS. Birmingham City University’s UCAS code is B25 BCITY.
UK / EU students are required to submit a personal statement as part of their application for this course.*
The personal statement gives you a crucial opportunity to say why you’re applying and why the institution should accept you.
Here are the key areas you’ll need to address:
Why does this course appeal? What areas are of particular interest?
If you have a specific career in mind, say how your chosen course will help you pursue this goal.
Mention any work that is relevant to your subject, highlighting the skills and experience gained.
Highlight skills gained at school/college, eg summer schools or mentoring activities.
eg Duke of Edinburgh Award, Young Enterprise scheme.
You should also mention your future plans – if you’re planning to take a year out, don't forget to give your reasons. Talk about any subjects you’re studying that don’t have a formal assessment and any sponsorships or placements you’ve applied for. And don't be scared to add in details about your social, sports or leisure interests.
Get more information on writing personal statements.
*Non-EU students are not required to submit a personal statement when applying for this course.
There are no compulsory additional costs or charges associated with studying on this course. While you may choose to purchase personal copies of text books, all our key text books are available from our library or online (subject to normal library loan and online access arrangements).
Based on the past experience of our students, you might find it helpful to set aside about £50 for each year of your studies for your personal stationery and study materials. All our students are provided with 100 free pages of printing each year to a maximum total value of £15.
The cost of accommodation and other living costs are not included within your course fees. More information on the cost of accommodation can be found in our accommodation pages.
If you've got no idea where to start or just want to check you're on the right track, we’ve got expert advice and real examples from our students to help you nail your personal statement. You can even download our ultimate personal statement guide for free.
We offer further information on possible undergraduate financial support. This includes the type of loans, grants and scholarships available both from the government and from Birmingham City University.
In order to complete this course, you must successfully complete all the following CORE modules (totalling 60 credits).
This Module builds on our practice-based approach to learning. You will integrate theory and practice in order to challenge existing approaches and thinking and propose innovative ideas to support flexible and creative initiatives within organisations. In addition the module meets key expectations set out by employers, the QAA Benchmarking standards for Business and Management programmes and the Chartered Management Institute (CMI).
This module encourages you to develop an in depth understanding of the analysis and re-design of business operations and processes and the systems that support the contribution of these core processes to the core philosophy of the business. The emphasis is to create a practice based module, taking you through a journey of how a real life business plans and delivers the organisations’ operations. The practice is underpinned by relevant theories in two hour workshops – combining lectures and seminars.
The module aligns with the programme aims in that it provides you with the opportunity to develop a theoretical understanding of generic theories relating to the conduct and environment of business. It also provides experiential learning in the application of theory in the conduct of business. It includes tasks and challenges that develop key transferable skills essential to a career in business and provides an opportunity to analyse operational situations and devise approaches that may improve performance of the business organisation.
In order to complete this course a student must successfully complete at least 60 credits from the following list of OPTIONAL modules.
Creative marketing communication tools and techniques are continuously evolving. In line with the programme aims you will use both academic theory and current industry to develop a full advertising proposal and pitch, mirroring the work that advertising agencies do. This distinct opportunity to develop the skills need to both develop and present advertising concepts is vital for a successful career in this area. Taking this comprehensive view of the industry, you will critique current practices and theoretical concepts in order to create your own campaign.
In accordance with the programme philosophy and level 6 learning outcomes, you will be applying and evaluating consumer behaviour theories and models in a cross-cultural context to develop and justify persuasive marketing solutions for businesses dealing with a culturally diverse consumer base.
You will also be involved in forming effective methods of communicating these concepts and ideas. In doing so you will further develop the transferrable skills crucial to your profession, such as the ability to undertake extensive cross-cultural research, in-depth analysis, visual presentation and the defence of your arguments. This module will equip you with the knowledge, understanding and cultural awareness necessary to engage with the diversity of consumer values and behaviour in contemporary markets, resulting in you becoming an effective global citizen.
This module takes a practitioner based, blended learning approach towards embedding key Management and Leadership principles in the global context as well as Intercultural competency and a range of transferable employability skills. Consequently, it provides a progressive conduit for students to gain a broad understanding of global issues affecting managers today’s as well as preparing the students to be global managers of the future.
This module provides students with a thorough grounding in the techniques of business development needed to achieve organisational objectives. Whilst the module focuses primarily on the sales process within business to business manufacturing and retail contexts, it also explores business to consumer contexts. Employment in sales related careers within the business to business sector represents 8% of total UK employment – one of the UK’s largest sectors of employment and is forecast to grow by 12% by 2020.
This module will explore a range of international marketing topics that will enable students to appreciate the multifaceted nature of cross border marketing decisions and the important role of marketing strategies within international businesses. It will provide you with the opportunity to gain insight into the major differences between the role of the marketing manager in a domestic and international marketing decision making, appreciating the cultural diversity, shifts in market requirements and opportunities of newly emerging markets.
Assessment is largely by coursework, with some conventional written exams and practical exams. Coursework is always industry-relevant, such as business reports, case studies, individual and group presentations, portfolios and projects.
Many of our modules involve group evaluations, presentations, reports and business plans with the aim of developing a range of skills such as working in a team, problem solving and analysing data. As skills that are valued by employers, these activities will be beneficial in helping you to secure a job after graduation.
Seminars, workshops and self-directed study enable you to further explore the knowledge gained in lectures and apply concepts to real-world business case studies. You’ll also learn to analyse, evaluate and judge situations in business.
If you are interested in undertaking part of your studies abroad, the Erasmus scheme may be of interest to you. It allows higher education students to study for part of their degree in another European country.
It is open to undergraduates in their second year (or above) and offers a unique opportunity to enhance your CV and experience new cultures. If you study with us you will have access to an Erasmus co-ordinator, who can provide information about which institutions we have links with.
Many of our students continue their studies with us and take a postgraduate qualification.
You can study a range of courses from an MBA to an Executive MBA. You could also study MSc Management and Marketing and MBA International Business. Whatever you’d like to apply for, we’re happy to help you decide what route is best for you.
"I am originally from Cali, Colombia and I never thought that I would study at university in the UK. Birmingham City University gave me an opportunity to earn my degree, and the support of my lecturers and tutors helped me in adapting to this new form of study."
Lina Mateus, Business Administration student
Our emphasis is always on employability and ensuring that you develop the skills and experience that employers’ value. Our expert staff will tutor you through a huge range of business skills and theory that will prepare you for a career in many areas of business and our links with industry ensure that we know what employers are looking for and we tailor our teaching accordingly.
When you study for a top-up degree you’ll be learning about the areas you want to be employed in. We teach you to apply knowledge, theory and concepts to real-life scenarios and businesses, and help to make sure you’re employable all over the globe too. You’ll learn about international business strategy, the environments businesses operate in all over the world and global management issues.
Your skills can be applied to many different businesses large and small, local and worldwide. You’ll gain valuable experience through our Employability Challenge Weeks, as well as our Leadership Challenge programme. Both give you the chance to apply your skills to innovative and exciting projects, industry talks and workshops. You’ll also receive guidance on how to complete application forms and how to write effective CVs.
OpportUNIty: Student Jobs on Campus ensures that our students are given a first opportunity to fill many part-time temporary positions within the University. This allows you to work while you study with us, fitting the job around your course commitments. By taking part in the scheme, you will gain valuable experiences and employability skills, enhancing your prospects in the job market.
It will also allow you to become more involved in University life by delivering, leading and supporting many aspects of the learning experience, from administration to research and mentoring roles.
Through our courses we give you the skills and experience needed to get a head start when applying for jobs. But we offer something extra too – Graduate+.
Our unique programme gives you the chance to develop valuable skills outside of the more formal classroom learning. We award points for Graduate+ activities (including firewalking!) and these can be put towards a final Graduate+ award.
What students find great about the Business Administration (Top-Up) is that it allows you to tailor your skills and knowledge to the industries and roles you’re interested in.
One graduate recently became an International Marketing Executive at N Power, while another became a project analyst at Zurich. Others have gone on to work for companies such as Lloyds TSB, Home Serve and Masteel UK Ltd. The roles you can go into are diverse and include sales executive, marketing and social media strategists and marketing assistants.
Birmingham City University is a vibrant and multicultural university in the heart of a modern and diverse city. We welcome many international students every year – there are currently students from more than 80 countries among our student community.
The University is conveniently placed, with Birmingham International Airport nearby and first-rate transport connections to London and the rest of the UK.
Our international pages contain a wealth of information for international students who are considering applying to study here, including:
Business administration is popular with international students, particularly those from China. The choice of subjects and international scope of learning means that the course is relevant across cultures as well as industries.
The course is popular because it looks at all of the different areas that make up a successful business. The subjects covered on the course can be applied worldwide.
Our staff have worked all over the world, which is a big plus for international students. They have an extensive knowledge of multinational companies and how businesses operate around the globe.
International students will also be supported to continue improving their English language skills.
Many international students also continue their studies with us, taking on postgraduate courses and specialising in the area that interests them.
International students who have a serious interest in studying with us but who perhaps cannot meet the direct entry requirements, academic or English, or who have been out of education for some time, can enter Birmingham City University International College (BCUIC) and begin their degree studies.
BCUIC is part of the global Navitas Group, an internationally recognised education provider, and the partnership allows students to access the University’s facilities and services and move seamlessly through to achieving a Bachelor’s degree from Birmingham City University.
We are constantly investing in our estate and are currently in the process of spending £340 million on new learning facilities.
This course is based at our City Centre Campus – and specifically The Curzon Building, alongside other Social Sciences, Law, Business and English students.
The £63m building offers students a unique social learning space, including a dedicated student hub incorporating student support services, in the heart of Birmingham’s Eastside development.
The Business floors house an extensive number of IT facilities, breakout areas, and specialised rooms. The Marketing Link Agency is designed to replicate a modern marketing firm, allowing students to get real-life experience of working in the marketing sector. There is also the City Trading Room, which features state of the art stock market tracking equipment, keeping you up to date with all the financial comings and goings of the London Stock Exchange and Wall Street.
The Curzon building is also conveniently close to Birmingham’s business and financial centre, allowing for strong links between your studies and the real world.
Samuel Osei-Nimo is an expert in Poststructuralism (Foucauldian Studies) with a PhD in Business, who is also interested in studies, research and work relating to power, knowledge and Systems Approaches.
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