Business School Placements

Invaluable industry experience

There's no better way to prepare for work than to experience it first-hand. That’s why we put so much time and dedication into our Business Placements Scheme.

You'll work alongside our Careers+ team to find the perfect company and role for you. It's the best way to gain a clear advantage over the competition, building your experience and your confidence by putting theory into practice in a real business environment.

Mitchells & Butlers

Mitchells and Butlers logo

Marketing graduate, Ellie, undertook her placement at Mitchells and Butlers.

Mitchells and Butlers is one of the largest operators of restaurants, pubs and bars in the UK. Some of their brands include Toby Carvery, All Bar One and Harvester.

I always knew I was going to end up in marketing. I kind of understood that, actually, A. I am a good at marketing and B. I actually really enjoy it. And so like I said, I always kind of gravitate back towards it. I work within the Central Marketing Team here in Mitchells and Butlers. Mitchells and Butlers one of the largest hospitality, organisations within, within the industry where probably the most well known for brands such as Toby Carvery, Harvester, Miller and Carter, All Bar One. We support within all of the marketing aspects for remodels, conversions, acquisitions and growth projects. So I didn't come directly into my job from an entry level position. I actually started as an undergrad within Media and Promotion, and I did my professional placement with BCU, gave me the opportunity to apply the framework and the things that I was learning in my assignments to actually the projects and the brands here at MAB. So it was a really, really good opportunity for me to learn advice for students that perhaps are looking to follow a similar path to me is as cliche as it sounds. I would just say start, apply. You know, use every interview whether you get it or not, as a learning experience. Taking criticism is really, really hard for it makes you better in the long term.


Business Management student, Caitlin, did a placement year at Spinmaster:

Spin Master designs, develops, manufactures, and markets a wide range of innovative toys, games, and entertainment products for children and families. Some of their most popular brands include Hatchimals, Paw Patrol, Bakugan, and Kinetic Sand.


Logo of Mattel

Marketing, Advertising and PR student, Chris, undertook his placement at Mattel.

Mattel is a global children's entertainment company that specialises in design and manufacturing of toys and consumer products. They produce Barbie, Hot Wheels, Thomas the Tank Engine and world-famous toys.

Goodyear Dunlop

Business Management student, Amine, did a placement year at Goodyear Dunlop:

Dunlop Tyres is a brand of tyres managed by various companies around the world, one of which being Goodyear, who runs its operations in Europe, North America, Australia and New Zealand.


The micro-placement scheme at Birmingham City University is a programme aimed at supporting student employability through short-term placements with local and regional businesses.

More information

Business School

Birmingham City Business School takes pride in being situated in the heart of Birmingham, the UK's second biggest city. It's renowned for its entrepreneurial and commercial past, present and future.

Birmingham Business School

Working in industry

Our Business School is proud to have hundreds of connections with organisations, ranging from global corporations to independent local businesses. These connections fuel our students’ studies and give them an insight into the professional world.

Working in industry


Placements are one of the best ways of gaining hands on industry experience in a real, professional setting. Our students have undertaken placements at Panasonic, BMW, Mattel and many more.

Placements at BCU

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