Lounge Underwear

Read on to find out how Business School students have been working with Lounge Underwear – one of the world’s fastest-growing lingerie companies.

Image of the headquarters of Lounge Underwear.

Online retailer Lounge Underwear is committed to supporting the local community and working with local universities to support student talent.

In recent years the Solihull-based company has allowed BCU students to secure graduate-level roles and year-long internships.

Students have been on site visits to Lounge Underwear’s headquarters, where they presented their strategic marketing ideas to senior management. Students have also worked on live campaign briefs such as International Women’s Day.

"What a wonderful partnership we have with BCU. After working alongside the students and employees for a few years now, it's safe to say they are a talented bunch of people that are a credit to the University. Thank you for all your support, hard work and innovative ideas you bring to every brief we collaborate on. We're excited to continue building on our already strong relationship."

Georgia Perry, Head of People at Lounge

As a result of the University collaborating with Lounge Underwear, students have had access to graduate roles and received valuable advice and guidance from the retailer’s team through BCU’s ‘Meet the Employer’ events.

Working on a Live Brief

Students were given a live brief revolving around supporting Breast Cancer Awareness Month.

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Female Family Campaign

Students worked on a campaign for International Womens Day, based around empowering women.

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Higher Level Skills Match (HLSM) has worked with Lounge on a number of exciting collaborations.

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Learn more about our work with industry partners

Working in industry

Birmingham City Business School works with local, national and international businesses to enhance student learning through placements, workshops, live briefs and guest lectures from industry professionals.

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