Bullring Shopping Guide

The Bullring shopping centre is the crown jewel of Birmingham’s City Centre. It has over 160 shops across three levels and is only a 10-minute walk from our city-centre campus. So what is there to check out in Birmingham’s best shopping centre? Here are a few highlights.


The Selfridges department store was the biggest new addition to the Bullring when it was refurbished in 2003. It has become such an icon of the shopping centre that its bumpy, curvy exterior is now one of Birmingham’s most recognisable landmarks, alongside the giant bronze Bull that sits outside the main entrance.

Set over three floors, the bottom floor is one massive food hall, featuring Krispy Kreme’s and YO! Sushi among other outlets. The other floors offer a massive selection of fashion boutiques, covering everything from day-to-day wear to high-end designer goods.

Grand Central

Getting to the Bullring couldn't be easier now the shopping centre is connected to Grand Central. Above the hustle and bustle of commuters in New Street station, Grand Central extends what the Bullring has to offer.

Grand Central houses a range of stores from Flying Tiger to Kiehl's but really we head to Grand Central for the food! If you're after something quick and casual then head to Slim Chickens, Costa or Tortilla. You can also have a sit-down meal in Grand Central at restaurants such as Mowgli, Pho or Tapas Revolution.


No matter your style, you’ll find something to suit you in the Bullring. On the top floor, several big-name brands like Victoria’s Secret, River Island and H&M have their massive flagship stores. Other names include Mango, Zara, Arket, Hollister and Next.

Shoe lovers can enjoy Footlocker, Schuh, Dr Martens, Vans and Timberland. If jewellery is more your thing, look out for Goldsmiths, H. Samuel, Pandora and Swarovski. And if you’d rather be looking for tracksuits than designer suits, you’re well catered for with JD Sports, The North Face and Sports Direct.

If you're wanting to do something fun after all that shopping, The Bullring has its very own mini golf course! Tree Top Adventure Golf has two themed courses plus a bar and restaurant! It's also home to Lane 7 and Sandbox VR, so you can make a full day of it. 


You’re going to get tired from all this shopping! If you need to refuel, you can pick up a little something from My Cookie Dough, Fuel, Subway, Hotel Chocolat or Thornton’s. If you have a real hunger though, the Bullring has all the big hitters – Burger King, Pizza Hut, Vietnamese Street Kitchen, Five Guys, Pizza Express, Wagamama and Bill's.

Student life in Birmingham

Birmingham has everything: bars, restaurants, theatre, music, nightlife, street food. We're one of the most cost-effective cities for students in the UK and with five universities there's so much here to see and do. Find out why Birmingham has the UK's largest student population outside London!

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