Dr Adam L Kelly

• Athlete Development
• Youth Sport
• Talent Identification and Development
• Sports Psychology
• Sports Coaching
• Interdisciplinary Sport and Exercise Science

• PhD Sport and Health Science
• MSc Sport and Health Science
• MSc Psychology
• MSc Sport and Exercise Psychology BA (Hons) Football Studies
• Fellowship of the Higher Education Academy (FHEA)
• British Association of Sport and Exercise Scientist (BASES) and Chartered Scientist (CSci)
• UEFA A Licence and FA Advanced Youth Award
• TC4S Workshop Facilitator

• British Association of Sport and Exercise Science (BASES)
• The English Football Association (The FA)

• High Performance Sports Coaching
• Psychological Perspectives of Athletic Development
• Sport and Exercise Psychology
• The Coaching Process

• The ECB Talent Pathway and British South Asian Engagement (Warwickshire County Cricket Club & the England and Wales Cricket Board)
• A Multidisciplinary Investigation into the Talent Identification and Development Processes in Rugby Union (Worcester Warriors RFC)
• Physical Capacities, Training Load, and Injury Risk Reduction Strategies in Non-League Professional Soccer Players (Kidderminster Harriers FC)
• Impact of Workplace Physical Activity Interventions on Physical Activity, Behaviour Change, and Health & Well-being (Birmingham City University GRTA)
• Transformational Leadership in Youth Sport (Queen’s University, Canada)
• A Multidisciplinary Investigation into the Talent Identification and Development Processes in Squash (England Squash)
• The Football Gene Project (Birmingham City University GRTA)
• Athlete Preparation for Competition in Elite Swimming: Integrative Nutrition and Physiology (City of Birmingham Swimming Club)
• Nutritional Knowledge and Status of Academy Football Players (Wolverhampton Wanderers FC)
• Exploring the England Squash Talent Pathway (England Squash)
• Birth advantages and the relative age effect (English RFU)
• (Re)Imagining youth sport: The COVID-19 lockdown (Michigan State University, the USA)
• Exploring relative age solutions (Royal Dutch Football Association)

• Alex McAuley – PhD Student (The Football Gene Project, BCU GRTA)
• Tom Brown PhD – PhD Student (Warwickshire County Cricket Club and the England and Wales Cricket Board)
• Francesco Dimundo – PhD Student
• Daniel Jackson – PhD Student (Kidderminster Harriers FC)
• Josh Newbury – PhD Student (City of Birmingham Swimming Club)
• Matt North – PhD Student (Wolverhampton Wanderers FC)
• Ayazullah Safi – PhD Student (BCU GRTA)
• Kevin Braybrook – PhD Student (UCFB)

Book Editorials

Kelly, A. L., Côté, J., Jeffreys, M., & Turnnidge, J. (2021). Birth advantages and relative age effects in sport: Exploring organizational structures and creating appropriate settings. London: Routledge. ISBN 9780367357801.

Journal Editorials

Kelly, A. L., Jiménez Sáiz, S. L., dos Santos, S. D., & Lorenzo Calvo, A. (ongoing). Talent identification and development in youth sports.

Kelly, A. L., Côté, J., Turnnidge, J., & Hancock, D. J. (2021). Birth advantages and relative age effects: Exploring organisational structures in youth sport. Frontiers in Sports and Active Living.

Referred Journal Articles

Kelly, A. L., Jackson, D. T., Barrell, D., Burke, K., & Till, K. (2021). The relative age effect in male and female English age-grade rugby union: Exploring the gender-specific mechanisms that underpin participation. Science and Medicine in Football [ePub ahead of print].

Kelly, A. L., Côté, J., Turnnidge, J., & Hancock, D. (2021). Editorial: Birth advantages and relative age effects. Frontiers in Sports and Active Living [ePub ahead of print].

Brown, T. W., Greetham, P., Powell, A., Gough, L., Khawaja, I., & Kelly, A. L. (2021). The sociodemographic profile of the England and Wales Cricket Board (ECB) talent pathways and first-class counties. Managing Sport and Leisure [ePub ahead of print].

Newbury, J. W., Cole, M., Kelly, A. L., McNaughton, L., Sparks, A., Chessor, R., & Gough, L. (2021). The time-to-peak blood bicarbonate, pH, and strong ion difference following the ingestion of sodium bicarbonate in highly-trained adolescent swimmers. PLOS ONE [ePub ahead of print].

de la Rubia, A., Calvo, A. L., Bjørndal, C. T., Kelly, A. L., García-Aliaga, A., & Lorenzo-Calvo, J. (2021). The impact and evolutionary trend of relative age effects on the competition performance of Spanish international handball players: A longitudinal study from 2005 to 2020. Frontiers in Sports and Active Living [ePub ahead of print].

Dimundo, F., Cole, M., Blagrove, R. C., Till, K., McAuley, A. B. T., & Kelly, A. L. (2021). Talent identification in an English Premiership rugby union academy: Multidisciplinary characteristics of selected and non-selected male under-15 players. Frontiers in Sports and Active Living [ePub ahead of print].

Dimundo, F., Cole, M., Blagrove, R. C., Till, K., McAuley, A. B. T., Hall, M., Gale, C., & Kelly, A. L. (2021). Talent identification and development in male rugby union: A systematic review. Journal of Expertise, 4(1), 33-55.

Goldman, D. E., Turnnidge, J., Kelly, A. L., de Vos, J., & Côté, J. (2021). Athlete perceptions of “playing-up” in youth soccer. Journal of Applied Sport Psychology [ePub ahead of print].

Safi, A., Cole, M., Kelly, A. L., & Walker, N. (2021). An evaluation of physical activity levels amongst university employees. Advances in Physical Education, 11(2), 158-171.

Kelly, A. L., Jackson, D., Barrell, D., Burke, K., & Turnnidge, J. (2021). Talent identification and the relative age effect in male professional and international rugby union: From entry to Expertise. Frontiers in Sports and Active Living [ePub ahead of print].

Kelly, A. L., Wilson, M. R., Jackson, D. T., Goldman, D. E., Turnnidge, J., Côté, J., & Williams, C. A. (2021). A multidisciplinary investigation into “playing-up” a chronological age group in an English football academy. Journal of Sports Sciences, 39(8), 854-864.

Kelly, A. L., Jackson, D. T., Taylor, J. J., Jeffreys, M. A., & Turnnidge, J. (2020). “Birthday-banding” as a strategy to moderate the relative age effect: A case study into the England Squash Talent Pathway. Frontiers in Sports and Active Living [ePub ahead of print].

Kelly, A. L., Erickson, K., Pierce, S., & Turnnidge, J. (2020). Youth sport and COVID-19: Contextual, methodological, and practical considerations. Frontiers in Sports and Active Living, 2(584252), 1–4.

Kelly, A. L., Williams, C. A., Jackson, D. T., & Wilson, M. R. (2020). Technical testing and match analysis statistics as part of the talent development process in an English football academy. International Journal of Performance Analysis in Sport, 20(6), 1035–1051.

Kelly, A. L., Wilson, M. R., Jackson, D. T., Turnnidge, J., & Williams, C. A. (2020). Speed of thought and speed of feet: Examining perceptual-cognitive expertise and physical performance in and English football academy. Journal of Science in Sport and Exercise [ePub ahead of print].

Brogden, C., Gough, L. A., & Kelly, A. L. (2020). The effects of a soccer-specific fitness test on eccentric knee-flexor strength. Journal of Sport Rehabilitation [ePub ahead of print].

McAuley, A. B. T., Hughes, D. C., Tsaprouni, L. G., Varley, I., Suraci, B., Roos, T. R., Herbert, A. J., & Kelly, A. L. (2020). The association of the ACTN3 R577X and ACE I/D polymorphisms with athlete status in football: a systematic review and meta-analysis. Journal of Sports Sciences [ePub ahead of print].

Kelly, A. L., & Williams, C. A. (2020). Physical characteristics and the talent identification and development processes in youth soccer: A narrative review. Strength and Conditioning Journal [ePub ahead of print].

Kelly, A. L., Erickson, K., & Turnnidge, J. (2020). Youth sport in the time of COVID-19: Considerations for researchers and practitioners. Managing Sport and Leisure [ePub ahead of print].

McAuley, A. B. T., Hughes, D. C., Tsaprouni, L. G., Varley, I., Suraci, B., Roos, T. R., Herbert, A. J., & Kelly, A. L. (2020). Football genomics: A systematic review of current empirical research. European Journal of Sport Science [ePub ahead of print].

Kelly, A. L., Wilson, M. R., Gough, L. A., Knapman, H., Morgan, P., Cole, M., Jackson, D. T., & Williams, C. A. (2020). A longitudinal investigation into the relative age effect in an English professional football club: Exploring the ‘underdog hypothesis’. Science and Medicine in Football, 4(2), 111–118.

Bradley, B., Johnson, D., Hill, M., McGee, D., Kana-ah, A., Sharpin, C., Sharp, P., Kelly, A. L., Cumming, S. P., & Malina, R. M. (2019). Bio-banding in academy football: Player’s perceptions of a maturity matched tournament. Annals of Human Biology, 46(5), 400–408.

Vahia, D., Kelly, A. L., Knapman, H., & Williams, C. (2019). Variation in the correlation between heart rate and session rating of perceived exertion based estimations of internal training load in youth soccer players. Pediatric Exercise Science, 31(1), 91–98.

Kelly, A. L., Wilson, M. R., & Williams, C. A. (2018). Developing a football-specific talent identification and development profiling concept – The Locking Wheel Nut Model. Applied Coaching Research Journal, 2(1), 32–41.

Chapters in Edited Books

Turnnidge, J., & Kelly, A. L. (2021). Organizational structures: Looking back and looking ahead. In A. L. Kelly, J. Côté, M. Jeffreys, & J. Turnnidge (Eds.) Birth advantages and relative age effects in sport: Exploring organizational structures and creating appropriate settings (pp. 239-246). London: Routledge.

Murata, A., Herbison, J. D., Côté, J., Turnnidge, J., & Kelly, A. L. (2021). In A. L. Kelly, J. Côté, M. Jeffreys, & J. Turnnidge (Eds.) Birth advantages and relative age effects in sport: Exploring organizational structures and creating appropriate settings (pp. 222-236). London: Routledge.

Brown, T., & Kelly, A. L. (2021). Relative access to wealth and ethnicity in professional cricket. In A. L. Kelly, J. Côté, M. Jeffreys, & J. Turnnidge (Eds.) Birth advantages and relative age effects in sport: Exploring organizational structures and creating appropriate settings (pp. 184-206). London: Routledge.

McAuley, A. B. T., Baker, J., & Kelly, A. L. (2021). How nature and nurture conspire to influence athletic success. In A. L. Kelly, J. Côté, M. Jeffreys, & J. Turnnidge (Eds.) Birth advantages and relative age effects in sport: Exploring organizational structures and creating appropriate settings (pp. 159-183). London: Routledge.

Thomas, C., Oliver, J., & Kelly, A. L. (2021). Bio-banding in youth soccer: Considerations for researchers and practitioners. In A. L. Kelly, J. Côté, M. Jeffreys, & J. Turnnidge (Eds.) Birth advantages and relative age effects in sport: Exploring organizational structures and creating appropriate settings (pp. 125-156). London: Routledge.

Verbeek, J., Lawrence, S., van der Breggen, J., Kelly, A. L., & Jonker, L. (2021). The average team age method and its potential to reduce relative age effects. In A. L. Kelly, J. Côté, M. Jeffreys, & J. Turnnidge (Eds.) Birth advantages and relative age effects in sport: Exploring organizational structures and creating appropriate settings (pp. 107-124). London: Routledge.

Jeffreys, M., Turnnidge, J., & Kelly, A. L. (2021). Birthday-banding in the England Squash Talent Pathway. In A. L. Kelly, J. Côté, M. Jeffreys, & J. Turnnidge (Eds.) Birth advantages and relative age effects in sport: Exploring organizational structures and creating appropriate settings (pp. 95-106). London: Routledge.

Goldman, D. E., Turnnidge, J., Côté, J., & Kelly, A. L. (2021). “Playing-up” in youth soccer. In A. L. Kelly, J. Côté, M. Jeffreys, & J. Turnnidge (Eds.) Birth advantages and relative age effects in sport: Exploring organizational structures and creating appropriate settings (pp. 77-94). London: Routledge.

Kelly, A. L., Barrell, D., Burke, K., & Till, K. (2021). Relative age effects in rugby union: A narrative review. In A. L. Kelly, J. Côté, M. Jeffreys, & J. Turnnidge (Eds.) Birth advantages and relative age effects in sport: Exploring organizational structures and creating appropriate settings (pp. 30-56). London: Routledge.

Kelly, A., L., Côté, J., Jeffreys, M., & Turnnidge, J. (2021). Introducing birth advantages and relative age effects in sport. In A. L. Kelly, J. Côté, M. Jeffreys, & J. Turnnidge (Eds.) Birth advantages and relative age effects in sport: Exploring organizational structures and creating appropriate settings (pp. 1-12). London: Routledge.

Keynote, Symposia and Invited Conference Presentations
Kelly, A. L., Verbeek, J., & Goldman, D. (2021, May). Looking beyond traditional age grouping in youth sport: International perspectives. Symposia presented virtually at the 9th Expertise and Skill Acquisition Network (ESAN) Conference. 

Kelly, A. L. (2020, September). Birth advantages and relative age effects in youth sport. Invited presentation at the 3rd International Forum on Sports Training and Nutrition.

Kelly, A. L. (2020, August). Birth advantages and relative age effects in youth sport. Invited presentation at the inaugural Centre of Life and Sport Sciences (C-LaSS) Research Conference, Birmingham City University, Birmingham. 

Referred Conference Presentations

Brown, T., Greetham, P., Gough, L., Khawaja, I., & Kelly, A. L. (2021, May). Talent identification and development in male cricket: A systematic review. Paper presented virtually at the 9th Expertise and Skill Acquisition Network (ESAN) Conference. 

Dimundo, F., Cole, M., Blagrove, R. C., McAuley, A.B., T., Till, K., & Kelly, A. L. (2021, May). Characteristics that differentiated selected and non-selected male under-15 players at an English Premiership rugby union academy. Paper presented virtually at the 9th Expertise and Skill Acquisition Network (ESAN) Conference. 

McAuley, A. B. T., Hughes, D. C., Tsaprouni, L. G., Varley, I., Suraci, B., Roos, T. R., Herbert, A. J., & Kelly, A. L. (2021, May). Genetic testing in professional football: Perspectives of key stakeholders. Paper presented virtually at the 9th Expertise and Skill Acquisition Network (ESAN) Conference. 

Wright, E., O’Neil, L., Pierce, S., Wekesser, M., Matthews, A., Kochanek, J., Kelly, A. L., Turnnidge, J., Erickson, K. (2021, April). Youth sports and COVID19: Parents’ current experiences and hopes for their child’s return to play. Paper presented virtually at the Society for Research in Child Development (SRCD) Biennial Meeting. 

McAuley, A. B. T., Hughes, D. C., Tsaprouni, L. G., Varley, I., Suraci, B., Roos, T. R., Herbert, A. J., & Kelly, A. L. (2020, November). The association of the ACTN3 R577X and ACE I/D polymorphisms with athlete status in football: A systematic review and meta-analysis. Paper presented virtually at the inaugural Exercise & Sport Science Australia (ESSA) Twitter Conference. 

Kelly, A. K., Till, K., Jackson, D., Barrell, D., & Burke, K. (2020, October). The relative age effect in male and female English youth rugby union. Paper presented virtually at the 25th Annual Congress of the European College of Sport Science (ECSS). 

Dimundo, F., Cole, M., Hall, M., & Kelly, A. L. (2020, October). The physiological profile of an English Premiership rugby union academy: Implications for long-term athlete development. Paper presented virtually at the 25th Annual Congress of the European College of Sport Science (ECSS). 

McAuley, A. B. T., Hughes, D. C., Tsaprouni, L. G., Varley, I., Suraci, B., Roos, T. R., Herbert, A. J., & Kelly, A. L. (2020, October). Genetic association research in football: A systematic review. Paper presented virtually at the 25th Annual Congress of the European College of Sport Science (ECSS).

Newbury, J. W., Cole, M., Kelly, A. L., Chessor, R. J., Sparks, S. A., McNaughton, L. R., & Gough, L. A. (2020, October). The time-to-peak blood bicarbonate, pH, and strong ion difference following the ingestion of sodium bicarbonate in highly-trained adolescent swimmers. Paper presented virtually at the 25th Annual Congress of the European College of Sport Science.

Safi, A., Kelly, A. L., Cole, M., & Walker, N. (December, 2019). Promoting physical activity amongst university employees through the ’10,000’ step challenge. Paper presented at the annual British Psychological Society Department of Sport & Exercise Psychology (BPS DSEP) Conference in Birmingham, West Midlands, England.

Kelly, A. L., Gough, L., & Brogden, C. (2019, November). The effects of a soccer-specific fitness test on eccentric knee-flexor strength. Paper presented at the annual British Association of Sport and Exercise Science (BASES) Conference, Leicester, Leicestershire, England. 

Jackson, D., Blagrove, R., Thain, P., Turner, E., & Kelly, A. L. (2019, November). Running speed demands of competitive match play in non-league professional soccer. Paper presented at the annual British Association of Sport and Exercise Science (BASES) Conference, Leicester, Leicestershire, England. .

Safi, A., Kelly, A. L., Cole, M., & Walker, N. (2019, November). An evaluation of physical activity levels amongst university employees. Paper presented at the annual British Association of Sport and Exercise Science (BASES) Conference, Leicester, Leicestershire, England. 

Kelly, A. L., Turnnidge, J., Wilson, M. R., Williams, C. A., Goldman, D. E., Jackson, D. T., & Côté, J. (2019, September). A multidisciplinary investigation into ‘playing-up’ a chronological age group in an English football academy. Paper presented at the 5th annual Cluster for Research for Coaching (CRiC) and Sports Coaching Review International Coaching Conference, Worcester, Worcestershire, England. 

Brown, T. W., Khawaja, I., Jackson, D. T., Greetham, P., Powell, A., & Kelly, A. L. (2019, September). Sociodemographic profile of England’s cricket talent pathways and first-class counties. Paper presented at the 5th annual Cluster for Research for Coaching (CRiC) and Sports Coaching Review International Coaching Conference, Worcester, Worcestershire, England. 

Kelly, A. L., Jeffreys, M., Taylor, J., & Gough, L. (2019, July). ‘Birthday-banding’ as a strategy to moderate the relative age effect: A case study into the England Squash talent pathway. Paper presented at the 24th annual Congress of the European College of Sport Science (ECSS), Prague, Bohemia, Czech Republic.

Kelly, A. L., Wilson, M. R., Gough, L. A., Knapman, H., Morgan, P., Cole, M., & Williams, C. A. (2019, May). The reversal effect of relative age in an English professional football club. Paper presented at the 8th Conference of the Expertise and Skill Acquisition Network (ESAN), Twickenham, London, England. 

Dimundo, F., Cole, M., Blagrove, R. C., Gale, C. J., & Kelly, A. L. (2019, May). Talent identification and development in male rugby union: A systematic review. Paper presented at the 8th Conference of the Expertise and Skill Acquisition Network (ESAN), Twickenham, London, England.

Goldman, D. E., Kelly, A. L., Turnnidge, J., Chen, J., Côté, J., Berge, S., Williams, C. A., & Wilson, M. R. (2019, March). A case study assessment of coach leadership behaviours and athlete engagement and social interactions in an English football academy. Paper presented at the 23rd annual Eastern Canada Sport and Exercise Psychology Symposium (ECSEPS): An Association for Applied Sport Psychology (AASP) International Regional Conference, Toronto, Ontario, Canada. 

Kelly, A. L., Turnnidge, J., Goldman, D. E., Chen, J., Côté, J., Berge, S. K. K., Williams, C. A., & Wilson, M. R. (2018, December). A preliminary investigation into coach leadership behaviours at an English football academy using an observational methodology: The Coach Leadership Assessment System (CLAS) case study. Paper presented at the annual British Psychological Society Department of Sport & Exercise Psychology (BPS DSEP) Conference in Belfast, Antrim, Northern Ireland. 

Kelly, A. L., & Wilson, M. R. (2018, November). Thinking inside the box: The effect of player numbers on locomotor activity and skill behaviour during competitive match-play in under-9 English academy football. Paper presented at the annual British Association of Sport and Exercise Science (BASES) Conference, Harrogate, Yorkshire, England.

Goldman, D. E., Turnnidge, J., Chen, J., Côté, J., Williams, C. A., Wilson, M. R., & Kelly, A. L. (2018, October). An observational assessment of athletes’ engagement and social interactions in an English football academy: The Revised Athlete Behaviour Coding System (R-ABCS) case study. Paper presented at the annual Canadian Society for Psychomotor Learning and Sport Psychology (SCAPPS) Conference, Toronto, Ontario, Canada.

Kelly, A. L., Williams, C. A., & Wilson, M. R. (2018, September). Technical testing and match analysis statistics as predictors for age-specific talent development in an English football academy. Paper presented at the 12th annual World Congress of Performance Analysis of Sport (ISPAS), Opatija, Primorje-Gorski Kotar, Croatia. 

Kelly, A. L., Williams, C. A., & Wilson, M. R. (2018, September). The role of 0–10 m sprint ability as a predictor for holistic talent development in an English football academy. Paper presented at the 12th annual World Congress of Performance Analysis of Sport (ISPAS), Opatija, Primorje-Gorski Kotar, Croatia. 

Kelly, A. L., Williams, C. A., & Wilson, M. R. (2018, July). A fully-integrated multidisciplinary investigation into the talent development process in an English football academy. Paper presented at the 23rd annual Congress of the European College of Sport Science (ECSS), Dublin, Leinster, Republic of Ireland.

Vahia, D., Kelly, A. L., Knapman, H., & Williams, C. A. (2018, July). Heart rate and sessional rating of perceived exertion based estimations of internal training load in youth soccer players. Paper presented at the 23rd annual Congress of the European College of Sport Science (ECSS), Dublin, Leinster, Republic of Ireland.

Kelly, A. L., Williams, C. A., & Wilson, M. R. (2018, April). Developing a football-specific interdisciplinary talent identification concept – The Locking Wheel Nut Model. Paper presented at the inaugural 2018 Movement and Skill Acquisition Ireland (MSAI) Conference, Cork, Munster, Republic of Ireland.

Kelly, A. L., Williams, C. A., & Wilson, M. R. (2017, December). The geodemographic effect: Parental socio-economic classification, financial risk, and the ability to cope with performance and developmental pressures differentiate talent in academy football players. Paper presented at the annual British Psychological Society Department of Sport & Exercise Psychology (BPS DSEP) Conference in Glasgow, Lanarkshire, Scotland.

Kelly, A. L., Williams, C. A., & Wilson, M. R. (2017, September). Technical testing and match analysis statistics as predictors for age specific talent identification in an English football academy. Paper presented at the 4th Cluster for Research for Coaching (CRiC) and Sports Coaching Review International Coaching Conference, Cardiff, Glamorganshire, Wales.

Kelly, A. L., Williams, C. A., & Wilson, M. R. (2017, July). Speed of thought and speed of feet: The analysis of perceptual-cognitive expertise and sprint ability in academy football players. Paper presented at the 22nd annual Congress of the European College of Sport Science (ECSS), Essen, Metropolis Ruhr, Germany. 

Kelly, A. L., Williams, C. A., & Wilson, M. R. (2017, May). The role of coach-led practice and sampling for talent identification in professional academy football: The early preparation concept. Paper presented at the 7th Conference of the Expertise and Skill Acquisition Network (ESAN), Coventry, Warwickshire, England. 

Thomas, C. H., Oliver, J., Kelly, A. L., & Knapman, H. (2017, April). A pilot study of the demands of chronological age group and bio-banded match play in elite youth soccer. Paper presented at the annual British Association of Sport & Exercise Science (BASES) Student Conference in Plymouth, Devon, England. 

06/2021: Tiger Today reported ‘I AM BCU Awards’ where I was announced as Researcher of the Year at Birmingham City University. Tiger Today report available here.

06/2021: Birmingham City University web site and Tiger Today reported ‘New book explores equal opportunities in youth sports’, to share my recent book release. Birmingham City University report available here.

05/2021: Birmingham City University web site and Tiger Today reported ‘National exposure for inequality in cricket research’, to share our recent inclusion on Sky Sports. Birmingham City University report available here.

05/2021: Sky Sports shared our inequality in cricket research as part of their Sky Sport Cricket show. Sky Sports programme available here.

04/2021: Birmingham City University web site and Tiger Today reported ‘Academic leads guest editorial in sports journal’, to reveal our guest editorial with MDPI Sports. Birmingham City University report available here.

02/2021: Greater Birmingham Chambers reported ‘Families should swap home school for sport during half-term’. Greater Birmingham Chambers report available here.

01/2021: BBC Radio West Midlands live interview on ‘COVID call-offs in Villa cup clash offer youngsters chance to shine but expectations should be tempered, says sports coaching specialist’.

12/2020: CricBuzz reported ‘SACA: A chance to remedy ethnic disparity in English cricket’. Report is available here.

11/2020: ESPN, Birmingham City University web site, and Tiger Today discuss the ‘South Asian Cricket Association set up to help British Asian players into county cricket’. ESPN article is available here and Birmingham City University press release is available here.

07/2020: News Medical and Medical Xpress report our preliminary findings on the impact of COVID-19 on youth sport. News Medical report on ‘Children's social health and wellbeing affected due to lack of sport during lockdown’ is available here and Medical Xpress report on ‘Nearly 80% of parents report decrease in children's wellbeing due to lack of sport during lockdown’ is available here.

07/2020: Birmingham City University web site reported ‘Not just a game: Nearly 80 per cent of parents report decrease in children’s wellbeing due to lack of youth sport during lockdown’ to highlight preliminary findings from our international collaborative COVID-19 and youth sport project. Birmingham City University report available here.

06/2020: Birmingham City University web site and Tiger Today reported ‘BCU teams up with Wolves for PhD research project’ to highlight our collaboration and PhD Studentship with Wolverhampton Wanderers Football Club. Birmingham City University report available here.

09/2019: Birmingham City University web site reported an event I organised, ‘Sport and Business Excellence with BCU’, to highlight our current collaborations to existing and potential partners. Birmingham City University report available here.

06/2019: Sky News (including front page coverage), Yahoo News, and BBC Radio Coventry & Warwickshire (amongst others) reported our research on how wealthy white cricketers are significantly overrepresented in the game. Sky News report available here and Yahoo News report available here.

04/2019: Birmingham City University web site reported my PhD collaborations with three West Midlands sports teams. Birmingham City University report available here.

10/2018: UK Athletics interview that focussed on student volunteering at events and was subsequently published on their web site.

06/2018: Sky Sports News and ITV Regional News (Central) reported Kidderminster Harriers FC’s opening pre-season session that I organised and hosted. Sky Sports News report available here and ITV Regional News (Central) report available here.

06/2018: Heart FM, Capital FM, and Smooth FM live interview on ‘England’s World Cup potential’.

• Royal Dutch Football Association (KNVB)
• England Cricket Board (ECB)
• England Rugby Football Union (RFU)
• England Squash
• England Basketball
• Warwickshire County Cricket Club
• Wolverhampton Wanderers Football Club
• Shrewsbury Town Football Club
• Kidderminster Harriers FC
• City of Birmingham Swimming Club
• Burton Albion FC

• Twitter – @AdamKelly07
• Research Gate 
• Google Scholar