Digital Business - BSc (Hons) *
- Level: Undergraduate
- Starting: September 2021
- Study mode: Full Time (3 Years), Full Time (4 Years with Professional Placement)
- Location: City Centre
Studying with us in 2021/22
It is possible that the 2021/22 academic year may be affected by the ongoing disruption caused by the COVID-19 pandemic. Any arrangements put in place by the University for the 2021/22 academic year will be in accordance with the latest government public health advice, pandemic-related/health and safety legislation, and the terms and conditions of the student contract.
Digital business is all about the adoption of new technologies to transform businesses and gain competitive advantages in a continuously changing global environment. It is transforming business by integrating digital technologies and business processes in a digital economy.
Businesses are now adopting new technologies, for example the Internet of Things (IOT), Artificial Intelligence and Blockchain to gain competitive advantages in the fourth industrial revolution (industry 4.0), which builds on the preceding three but uses new digital technologies.
In essence, businesses will require people who have the capability to work in the roles, but not limited to Digital Business Transformation, Technology & Innovation Management, Business Data Analytics & Intelligence, Business and Technical Sales, Business Risk and Change Management or Project Management. By the time you complete BSc (Hons) Digital Business you’ll be well prepared for these varied roles, with the relevant knowledge and skills.
This course is designed to develop your digital capabilities, theoretical background and business skills which are required to pursue a career in the digital transformation of business. Hence, the course will equip you with the professional skills that are specifically aligned to the increasing job opportunities in business as it is digitally transformed and changed.
This course will enhance your career prospects by ensuring you are business oriented, have a significant understanding of contemporary technological capabilities and have acquired the skills to envisage, plan and manage digital transformation.
What's covered in the course?
Your learning on this course will revolve around empowering you with skills required to apply new technologies to create and add new value in business models, customer experiences and the internal capabilities of business that support its core operations. This includes both digital-only businesses and traditional players that are transforming, or intend to transform, their businesses with digital technologies.
The efficient and effective application and management of new technologies, people and processes is critical in the digital corporate arena. You will work collaboratively with academic tutors, researchers and businesses, applying practical skills to real-life case study materials and live project briefs through our Business Advice Centre (BAC), a hub located in the Business School.
You will have opportunities to connect and collaborate worldwide with leaders and researchers from small and medium-sized enterprises (SMEs), academia, government, non-profit organisations and corporations.
The course will cover design, development and application of new business models and you will learn how to create a competitive edge for businesses based on unique combinations of digital and physical resources, identifying how businesses can do things that others cannot in ways that build comparative advantages.
New world organisations need graduates with both good degrees and skills relevant to the workplace, i.e. employability skills.
This course is committed to developing your employability by bridging the gap between business skills and technical proficiency. It also provides those seeking a career in digital business with the relevant knowledge, experience and academic accreditation to expedite your career advancement.
Why Choose Us?
- Develop graduate skills required to review common elements of digital businesses and contrast them against traditional business models, enabling you to identify some of the trends that differentiate digital from traditional businesses and processes.
- Develop your knowledge base and skills to utilise existing technologies to enhance efficiency, gather data and provide a better customer experience, with a focus on creating competitive advantage for that business.
- We enable you to recognise the importance of digital change and the cultural shift that is required when implementing and managing digital services, which necessitates organisational restructuring and making strategic decisions.
- Explore new business models that put customer experience at the heart of the digital strategy.
- Understand how Digital Transformation is changing the way organisations use and think about technology, moving technology from a supporting player to a leading player in innovation, revenue and market growth.
- On all of our courses you will gain a professional focus and real world experience of accounting, ensuring you are equipped to make an immediate impact in the business world. You have the opportunity to embark on a year-long professional placement as part of your degree course.
- Recognising the global scope of business, all our courses have an international focus. This is embedded throughout the curriculum, giving you the opportunity to transform your experience with us into a global one. There are a variety of exciting possibilities open to you, ranging from our successful international travel scholarships scheme, through which you can spend a summer working for a charitable organisation overseas, to one of our many overseas study exchange programmes.
- As a student on one of our undergraduate degrees, you will be able to benefit from our Graduate+ initiative. This three-year award course enables you to gain award levels for all the extra-curricular activities you undertake so that you can stand out from the crowd on graduation.
- You will study in our state-of-the-art City Centre Campus, ideally located for you to take advantage of our links to Birmingham’s business district, one of the largest in the UK.
Open Days
Our next Virtual Open Day is taking place on Saturday 20 March. It's the perfect opportunity to virtually tour our facilities, hear from some of our staff and get a feel of what it's like to study at BCU.
Book your place
This course is not open to International students

Discover Birmingham City Business School
Visit our School site for more student work and extra information.
Subject to approval
This course is in the final stages of approval to ensure it meets the very highest standards of quality, creativity and applied learning.
Entry Requirements
We accept a range of qualifications, the most popular of which are detailed below.
Essential Requirements
BBC or 112 UCAS tariff points from a maximum of 3 subjects. |
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Level 2 Qualifications | ||
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UK Qualification | Requirements 2021/22 | |
GCSE |
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Irish Leaving Certificate (Ordinary Level) |
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Scottish National 5 |
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Plus one of the following Level 3 (and above) Qualifications | ||
UK Qualification | Requirements 2021/22 | |
A level and Advanced VCE |
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AAT Diploma in Accounting (QCF) |
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Access to HE Diploma |
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IBO Certificate in Higher Level |
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International Baccalaureate Diploma |
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IFS / LIBF Diploma in Financial Studies |
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Irish Leaving Certificate (Highers) |
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NCFE CACHE Level 3 Applied General Certificate in Health and Social Care |
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OCR Cambridge Technical Extended Diploma |
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OCR Cambridge Technical Diploma |
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OCR Level 3 Cambridge Technical Extended Certificate OCR Level 3 Cambridge Technical Introductory Diploma |
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Scottish Advanced Higher |
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Scottish Higher |
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T-Levels |
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Advanced Welsh Baccalaureate - Skills Challenge Certificate (first teaching September 2015) |
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Welsh Baccalaureate Advanced Diploma – Core (awarded until 2016) ESW/KS Combined component |
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Other Qualifications | ||
If you have a qualification that is not listed in the table please refer to our full entry requirements on UCAS. Further guidance on tariff points can be found on the UCAS website. |
Additional information for EU/International students
Essential | ||
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Applications from international applicants with equivalent qualifications to 112 points are welcome. Please see your country page for further details on the equivalent qualifications we accept. In additional to the academic entry requirements listed above, international and EU students will also require the qualifications detailed in this table. |
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English language requirements 2020/21 | ||
IELTS |
6.0 overall with 5.5 minimum in all bands If you do not meet the required IELTS score, you may be eligible for one of our pre-sessional English courses. Please note that you must have a Secure English Language Test (SELT) to study on the pre-sessional English course. More information. |
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Other accepted qualifications | Visit our English language page |
From A/AS Level with a minimum of 2 A Levels
- UK students
- International students
Award: BSc (Hons)
Starting: Sep 2021
- Mode
- Duration
- Fees
- Full Time
- 3 Years
- £9,250 per year
- Apply via UCAS
- Full Time
- 4 Years with Professional Placement
- £9,250 per year
- Apply via UCAS
Award: BSc (Hons)
Starting: Sep 2021
- Mode
- Duration
- Fees
- Full Time
- 3 Years
- £13,200 per year
- Full Time
- 4 Years with Professional Placement
- £13,200 per year
If you're unable to use the online form for any reason, you can complete our PDF application form and equal opportunities PDF form instead. The University reserves the right to increase fees in line with inflation based on the Retail Prices Index or to reflect changes in Government funding policies or changes agreed by Parliament up to a maximum of five per cent.
Guidance for UK students

UK students applying for most undergraduate degree courses in the UK will need to apply through UCAS.
The Universities and Colleges Admissions Service (UCAS) is a UK organisation responsible for managing applications to university and college.
Applying through UCAS
Register with UCAS
Login to UCAS
Complete your details
Select your course
Write a personal statement
Get a reference
Pay your application fee
Send UCAS your application
Personal statement
UK / EU students are required to submit a personal statement as part of their application for this course.*
The personal statement gives you a crucial opportunity to say why you’re applying and why the institution should accept you.
Here are the key areas you’ll need to address:
Course choice
Why does this course appeal? What areas are of particular interest?
Career plans
If you have a specific career in mind, say how your chosen course will help you pursue this goal.
Work experience
Mention any work that is relevant to your subject, highlighting the skills and experience gained.
School or college experience
Highlight skills gained at school/college, eg summer schools or mentoring activities.
Non-accredited skills or achievement
eg Duke of Edinburgh Award, Young Enterprise scheme.
You should also mention your future plans – if you’re planning to take a year out, don't forget to give your reasons. Talk about any subjects you’re studying that don’t have a formal assessment and any sponsorships or placements you’ve applied for. And don't be scared to add in details about your social, sports or leisure interests.
Get more information on writing personal statements.
*Non-EU students are not required to submit a personal statement when applying for this course.
Additional costs
There are no compulsory additional costs or charges associated with studying on this course. While you may choose to purchase personal copies of text books, all our key text books are available from our library or online (subject to normal library loan and online access arrangements).
Based on the past experience of our students, you might find it helpful to set aside about £50 for each year of your studies for your personal stationery and study materials. All our students are provided with 100 free pages of printing each year to a maximum total value of £15.
Accommodation and living costs
The cost of accommodation and other living costs are not included within your course fees. More information on the cost of accommodation can be found in our accommodation pages.
Worried about personal statements?
If you've got no idea where to start or just want to check you're on the right track, we’ve got expert advice and real examples from our students to help you nail your personal statement. You can even download our ultimate personal statement guide for free.

Financial Support
We offer further information on possible undergraduate financial support. This includes the type of loans, grants and scholarships available both from the government and from Birmingham City University.
Year One
In order to complete this course a student must successfully complete all the following CORE modules (totalling 120 credits).
Year Two
In order to complete this course a student must successfully complete all the following CORE modules (totalling 120 credits).
Final Year
In order to complete this course a student must successfully complete all the following CORE modules (totalling 120 credits).
Course Specification
Please note that the course specification above is not finalised, and is therefore subject to change.
OpportUNIty

OpportUNIty: Student Jobs on Campus ensures that our students are given a first opportunity to fill many part-time temporary positions within the University. This allows you to work while you study with us, fitting the job around your course commitments. By taking part in the scheme, you will gain valuable experiences and employability skills, enhancing your prospects in the job market.
It will also allow you to become more involved in University life by delivering, leading and supporting many aspects of the learning experience, from administration to research and mentoring roles.
BCU Graduate+
Through our courses we give you the skills and experience needed to get a head start when applying for jobs. But we offer something extra too – Graduate+.
Our unique programme gives you the chance to develop valuable skills outside of the more formal classroom learning. We award points for Graduate+ activities (including firewalking!) and these can be put towards a final Graduate+ award.
More about Graduate+




Our Facilities
We are constantly investing in our estate and are currently in the process of spending £340 million on new learning facilities.
The Curzon Building
This course is based at our City Centre Campus – and specifically The Curzon Building, alongside other Social Sciences, Law, Business and English students.
The £63m building offers students a unique social learning space, including a dedicated student hub incorporating student support services, in the heart of Birmingham’s Eastside development.
The Business floors house an extensive number of IT facilities, breakout areas, and specialised rooms. The Marketing Link Agency is designed to replicate a modern marketing firm, allowing students to get real-life experience of working in the marketing sector. There is also the City Trading Room, which features state of the art stock market tracking equipment, keeping you up to date with all the financial comings and goings of the London Stock Exchange and Wall Street.
The Curzon building is also conveniently close to Birmingham’s business and financial centre, allowing for strong links between your studies and the real world.
The Curzon Building also features:
- An impressive new library with access to over 65 million full text items and stunning views of Eastside City Park
- Your Students’ Union which is located in a beautifully restored 19th century pub, The Eagle and Ball
- A modern 300-seat food court with space to study and socialise
- Brand new, accessible IT facilities with full Office365 for all students for free
- Shared facilities with the wider campus including the recently opened Parkside Building and Millennium Point