Dr Sayed Abdul Gilani
Sayed has worked in academia for over 10 years and he has worked in industry for over 17 years. Sayed has led businesses in the UK and Pakistan. Sayed has worked as an educator in different universities in the UK and the UAE. Sayed has held positions like Programme Leader, Director of Partnerships and Director of the Business Incubator.
Sayed is currently leading several funded and non-funded research projects in collaboration with researchers from around the world. Sayed is also working as a reviewer and editor with several internally renowned journals and conferences.
Areas of Expertise
- Entrepreneurship
- Leadership
- Marketing
- Strategy
- Operations Management
- Research Methods
Qualifications
- PhD in Business Management – Rural Entrepreneurship and Innovation Diffusion
- PGCHE
- MSc in Corporate Strategy and Finance
- BSc (Hons) in Mathematics
Memberships
- Senior Fellow of the Higher Education Academy UK
- Chartered Manager of the Chartered Management Institute
- Certified Management and Business Educator
Teaching
Sayed teaches on the following modules:
- Strategic Management (MAN6073)
- Insights into Management (MAN4036)
- Developing your Personal Brand (MKT4024)
Research
- AI Diffusion
- Micro-enterprise resilience
- Industry – University collaborations
- Business Incubators
- Gamification
- Organisation leadership and behaviour
- Dark Leadership
Publications
Tantry, A., Hashim, M.A.M., Gilani, S.A.M., Tlemsani, I, Khan, N and Alsabbah, S. (2026). Development and validation of the entrepreneur hardiness scale for immigrant entrepreneurs in the UAE: a comprehensive study. Current Psychology 45, 143. https://doi.org/10.1007/s12144-025-08890-w - (Scopus Q1)
Hashim, M. A. M., Tlemsani, I., Matthews, R., El-Temtamy, O., Gilani, S. A. M., & Tantry, A. (2026). Platform Business Models Operations in Industry 5.0. The Future of Work: How Technology is Transforming Jobs and Skills, 157 – (Scopus)
Askri, S., Chabani, Z., Gilani, S.A.M., Morris, D., Hamouche, S., Shamout, M.D. (2025). From Lashes to Legacy: Unpacking Huda Beauty’s Strategic Innovations and Global Expansion in the Modern Cosmetics Arena. In: El Khatib, M., Alzoubi, H.M., Angelova, Y. (eds) Sustainable Innovation for Engineering Management (SIEM). ISCME 2024. Advances in Science, Technology & Innovation. Springer, Cham. https://doi.org/10.1007/978-3-031-89889-1_14 – (Scopus)
Gilani, S.A.M., Tantry, A., Kenji, I., Li, X and Gilani, A. (2026). A Journey into BJJ 24/7's Success in the United Kingdom: Exploring the UAE as the Next Destination for BJJ 24/7. In: Askri, S, Kweh, Q and Chabani, Z. (Ed). Sustainable Innovation in the Middle East and North Africa (MENA) Region. USA: IGI Global Scientific Publishing. pp.455-474. – (Scopus)
Gilani, S.A.M., Tantry, A., Tiemo, H.T., Gilani, A., and Dos Santos, L.J.M. (2026). Grappling with Societal Norms in Pakistan: An Insight into Mikado Jiu Jitsu's Growth. In: Askri, S, Kweh, Q and Chabani, Z. (Ed). Sustainable Innovation in the Middle East and North Africa (MENA) Region. USA: IGI Global Scientific Publishing. pp.475-490. – (Scopus)
Gilani, S.A.M., Mohamed Hashim, M.A., Copacio, A., Sergio, R., Tlemsani, I. and Tantry, A. (2025). The impact of COVID-19 on the diffusion of machine learning amongst rural farms: A study of Algeria, Egypt, Morocco, Tunisia and the United Arab Emirates. Sustainable Futures. 10(1), p.101291. [Online]. Available at: https://doi.org/10.1016/j.sftr.2025.101291 - (Scopus Q1 and CABS 1)
Tantry, A., Gilani, S. A. M., Al Sabbah, S., Sitinjak, C., Khan, N., Mulla, T., Askri, S., & Bhat, R. M. (2025). Sustainable leadership styles adopted by small businesses in the UAE during and post COVID-19. Discover Sustainability, 6(1), 570. – (Scopus Q1)
Gilani, S.A.M., Tantry, A, Askri, S and Sergio, R. (2025). The role of Broadband Adoption/Use in the Survival and Growth of Food and Drink Micro-businesses based in Remote-rural Scotland. Journal of Innovation and Entrepreneurship. nd(nd). – (Scopus Q1)
Mohamed Hashim, M.A., Whitehead, J, Tlemsani, I, and Gilani, S.A.M. (2025). Strategic Leadership 5.0: Reality or Illusion? Journal of the Knowledge Economy. https://doi.org/10.1007/s13132-025-02785-8. (CABS 1)
Kenji, I., Gilani, S.A., Tantry, A., Khan, F., Mulla, T., Askri, S., Handhi, S. and Armosh, F. (2025). An Investigation into the Effects. Big Data in Finance: Transforming the Financial Landscape: Volume 1, p.83. https://doi.org/10.1007/978-3-031-75095-3_7. - (Scopus)
Gilani, S.A.M., Gernal, L, Sergio, R, Tantry, A, Duncan, P and Smith, A. (2025). Exploring Broadband Adoption amongst Rural Businesses: A Review of the Literature. In: Arezki, S, Ouaissa, M, Ouaissa, M, Krichen, M and Nayyar, A. (Ed). Emerging Disruptive Technologies for Society 5.0 in Developing Countries. United Kingdom: Springer Nature. pp.97-107. – (Scopus)
Gilani, S.A.M, Mohamed Hashim, M.A, Tantry, A and Whitehead, J. (2025). Gender Impact on Business Growth in Europe and the Middle East and North Africa. Journal of Islamic Accounting and Business Research. nd(nd). – (Scopus Q2 and CABS 1)
Aseer, J, Gilani, S.A.M., Tantry, A, Armosh, F, Mulla, T, Khan, F and Peel, R. (2024). The Factors that Encourage and Hinder the Tourism Industry’s Use of Augmented Reality Technology by UK-Based Clients. In: Mansour, N., Bujosa Vadell, L.M. (eds) Green Finance and Energy Transition. Contributions to Finance and Accounting. Springer, Cham. https://doi.org/10.1007/978-3-031-75960-4_37 - (Scopus)
Krupicka, O, Gilani, S.A.M., Tantry, A, Askri, S, Mulla, T, Khan, F, Armosh, F and Peel, R. (2024). The Application of Machine Learning in Supporting Supply Chain Management Operations in the Manufacturing Sector Based in England. In: Mansour, N., Bujosa Vadell, L.M. (eds) Green Finance and Energy Transition. Contributions to Finance and Accounting. Springer, Cham. https://doi.org/10.1007/978-3-031-75960-4_39 - (Scopus)
Sharma, B, Gilani, S.A.M., Tantry, A, Khan, N, Armosh, F, Tiemo, T, and Peel, R. (2024). Factors linked to Employee Retention in the Healthcare Sector in Kathmandu, Nepal. Global Conference on Waqf, Technology, and Business Economics (G-CWTBE2024). Angkasa-UMK Research Academy (AURA), Faculty of Entrepreneurship and Business, Universiti Malaysia Kelantan, Malaysia. September 11, 2024.
Ceriac, J, Tantry, A, Gilani, S.A.M., Al Sabbah, S, Armosh, F, Tiemo, T, Peel, R, and Hakami, I. (2024). The role of Leadership Styles in Maintaining Gender Parity in Scotland based Supermarkets. Global Conference on Waqf, Technology, and Business Economics (G-CWTBE2024). Angkasa-UMK Research Academy (AURA), Faculty of Entrepreneurship and Business, Universiti Malaysia Kelantan, Malaysia. September 11, 2024.
Armosh, F, Gilani, S.A.M., Tantry, A, Mohamad, M, Tiemo, T, Peel, R and Gilani, A. (2024). Examining Embedded Innovation's Advantages and Drawbacks: Exploring Examples from the Jordanian Mobile Telecoms Industry. International Conference on Sustainability, Innovation, and Technology 2024. Aloft Deira Creek, Baniyas Road, Deira, Dubai, United Arab Emirates. October 25-27, 2024.
Vincent, O, Gilani, S.A.M., Tantry, A, Armosh, F, Khan, N, Askri, S, Tiemo, T, and Rice, I. (2024). Recognising and Identifying Facial Emotions for Improved Human-Computer Communication. International Conference on Sustainability, Innovation, and Technology 2024. Aloft Deira Creek, Baniyas Road, Deira, Dubai, United Arab Emirates. October 25-27, 2024.
Silwal, S, Tantry, A, Gilani, S.A.M., Armosh, F, Askri, S, Tiemo, T, and Peel, R. (2024). The Impact of COVID-19 on Consumer Preferences in the UK Hospitality Sector. International Conference on Sustainability, Innovation, and Technology 2024. Aloft Deira Creek, Baniyas Road, Deira, Dubai, United Arab Emirates. October 25-27, 2024.
Sekar, S, Gilani, S.A.M., Tantry, A, Singh, A, Armosh, F, Peel, R, and Tiemo, T. (2024). The Role of Digitalisation in UK Community-based Library Services. International Conference on Sustainability, Innovation, and Technology 2024. Aloft Deira Creek, Baniyas Road, Deira, Dubai, United Arab Emirates. October 25-27, 2024.
Gilani, S.A.M., Tantry, A, Sergio, R, Askri, S, Tiemo, T, Peel, R, Armosh, F and Gilani, A. (2024). Scholarly Tweets: The Role of Social Media in Higher Education Institutions in the UAE. International Conference on Sustainability, Innovation, and Technology 2024. Aloft Deira Creek, Baniyas Road, Deira, Dubai, United Arab Emirates. October 25-27, 2024.
Begum, S, Askri, S, Gilani, S.A.M., Tantry, A, Tiemo, T.H., Iqbal, N, Peel, R, and Armosh, F. (2024). The role of Sustainability for Managing Chocolate Manufacturing Businesses in the UK. In the Proceedings of the International Conference on Management Innovation and Business Analytics (ICMIBA). Canadian University Dubai, City Walk, Dubai, United Arab Emirates. November 15-17, 2024.
Joshi, A, Askri, S, Tantry, A, Gilani, S.A.M., Armosh, F, Peel, R, Tiemo, T.H. and Iqbal, N. (2024). Advancing the Digital Economy: E-Commerce’s role in the Banking Sector. In the Proceedings of the International Conference on Management Innovation and Business Analytics (ICMIBA). Canadian University Dubai, City Walk, Dubai, United Arab Emirates. November 15-17, 2024.
Kaur, P, Askri, S, Majeed, J, Iqbal, N, Peel, R, Armosh, F, Tiemo, T.H., Gilani, S.A.M., and Tantry, A. (2024). Social Media’s contribution to Risk Management Strategies for UK based IT companies. In the Proceedings of the International Conference on Management Innovation and Business Analytics (ICMIBA). Canadian University Dubai, City Walk, Dubai, United Arab Emirates. November 15-17, 2024.
Askri, S., Gilani, S.A.M., Chabani, Z., Sergio, R., and Debbichi, M. (2024). Analysing the marketing strategy of Swiss Arabian: A case study in the fragrance industry. In Proceedings of the International Conference on Sustainability, Innovation, and Technology 2024 (pp. [page numbers if available]). Aloft Dubai Creek, Baniyas Road, Deira, Dubai, United Arab Emirates. October 25-27, 2024.
Askri, S, Tiemo, T, Morris, D and Gilani, S.A.M. (2024). Bridging Tradition with Innovation: A Case Study of Arabian Desert Camel Riding Centre in Dubai, UAE. [Online]. UK Case Centre. Available at: https://www.thecasecentre.org/submission/portfolioProduct?id=200279.
Gilani, S, Yasin, N and Al Shamaa, A. (2024). Female Entrepreneurship in the United Arab Emirates and the Entrepreneurship Ecosystem. In Women Entrepreneurs in Modestus, D, Dana, L, Clausen, H and Salamzadeh, A. (2022) Middle East: Context, Ecosystems, and Future Perspectives for the Region (Working Title Edited Book by World Scientific). https://doi.org/10.1142/9789811283499_0014 - (Scopus)
Askri, S, Tiemo, T, Morris, D and Gilani, S.A.M. (2024). Innovative Fusion: L'OCCITANE Café's Marketing Strategy in the UAE Market. [Online]. UK Case Centre. Available at: https://www.thecasecentre.org/submission/portfolioProduct?id=200183.
Morris, D, Askri, S, Gilani, S.A.M, Gilani, A and Kenji, I. (2024). Charting the AI Frontier: Open AI's Ethical and Strategic Dilemma. [Online]. UK Case Centre. Available at: https://www.thecasecentre.org/products/view?id=200177.
Kenji, I, Gilani, S.A.M., Tantry, A, Khan, F, Mulla, T, Askri, S, Handhi, S and Armosh, F. (7th-8th August, 2024), An investigation in to the Effects of Dundee’s Cultural and Economic Revitalisation on Independent Food Enterprises, The 10th International Conference on Business and Technology (ICBT) 2024, Amman, Jordan.
Gilani, S.A.M., Tantry, A., Askri, S., Gernal, L., Sergio, R., Mataruna-Dos-Santos, L.J. (2024). Adoption of Machine Learning by Rural Farms: A Systematic Review. In: Zakaria, N.H., Mansor, N.S., Husni, H., Mohammed, F. (eds) Computing and Informatics. ICOCI 2023. Communications in Computer and Information Science, vol 2002. Springer, Singapore. https://doi.org/10.1007/978-981-99-9592-9_25 - (Scopus)
Moussa, M. D., Tantry, A., Gilani, S., Sergio, R., Gernal, L., and Kabene S. M. (2023), Online Counseling Services in the UAE: The Clients, Counselors Dimensional Perspectives of Counseling services. Technical and Vocational Education and Training: Issues, Information and communication technology in technical and vocational education and training for sustainable and equal opportunity, Volume 39, ISBN 978-981-99-7797-0. Springer Nature. - (Scopus)
Tiemo, T, Kenji, I, Gilani, S.A.M. and Gilani, A. (8th-9th December, 2023), Trials and tribulations for Ethnic Minority Entrepreneurs for expanding their enterprises: A Systematic Review of the Literature, The 1st Westford University College International Student Research Conference, Westford University College, Sharjah, United Arab Emirates (UAE).
Askri, S, Gilani, S.A.M., Debbichi, M and Gilani, A. (2nd-3rd February, 2024), Analysing the Marketing Strategy of Swiss Arabian: A Case Study of the UAE Fragrance Sector, The 2nd Case Conference of American university of Beirut Mediterraneo Cyprus 2024, Cyprus.
Ninan, N, Askri, S, Gilani, S.A.M., and Gilani, A. (2nd-3rd February, 2024), The Museum of the Future – Innovating Marketing Strategies for a Sustainable and Futuristic Experience, The 2nd Case Conference of American university of Beirut Mediterraneo Cyprus 2024, Cyprus.
Al Jaghoub, J., Suleiman, A., Takshe, A. A., Moussa, S., Gilani, S. A. M., Sheikh, S., & Tantry, A. (2024). The role of innovation in waste management for enterprises: a critical review of the worldwide literature. Technology-driven business innovation, 453-464 – (Scopus)
Gernal, L., Tantry, A., Gilani, S. A. M., & Peel, R. (2024). The impact of online learning and soft skills on college student satisfaction and course feedback. In Technology-Driven Business Innovation: Unleashing the Digital Advantage, Volume 1 (pp. 515-528). Cham: Springer Nature Switzerland – (Scopus)
Yasin, N., Noaman, S., Gilani, S.A.M., & Askri, S. (2024). Revolutionizing Fitness on the Go! A Case Study of MAXPRO Fitness. Asian Journal of Management Cases, 0(0). https://doi.org/10.1177/09728201241271501 - (Scopus)
Karpova, M, Al-Sheik, A, Kamel, K, Qabeel, J, Alozaibi, M and Gilani, S.A.M. (2023). Success or Bust in Achieving the UAE Dream: A Case Study of Goofy Cow Burger's Expansion into Dubai. [Online]. UK Case Centre. Available at: https://www.thecasecentre.org/submission/portfolioProduct?id=192548.
Askri, S, Tangri, K, Gilani, S.A.M and Cadelina, K. (2023). The Luxury Savour: A Case Study of Nusr-Et Restaurant in Dubai. [Online]. UK Case Centre. Available at: http://www.thecasecentre.org/products/view?id=192436.
Yasin, N, Gilani, S.A.M, Abaido, G, Nair, G and Askri, S. (2023), Establishing a Nexus for Effective University-Industry Collaborations in the MENA region: A Multi-Country Comparative Study, Industry and Higher Education, vol(tbc), issue(tbc), page numbers(tbc). https://journals.sagepub.com/doi/10.1177/09504222231175862. - (Scopus Q2)
Gilani S.A.M, Duncan, P, Smith, A and Sergio, R. (16th and 17th March, 2023), Broadband Adoption among Rural Restaurant Businesses: A Critical Review of the Literature, 1st International Conference on Management, Entrepreneurship and Social Sciences (ICMESS), Maharaja Ranjit Singh Punjab Technical University, Bathinda, India.
Gilani, S., Gernal, L., Tantry, A., Yasin, N., and Sergio, R. (2023). Leadership Styles Adopted by Scottish Micro-businesses During the COVID-19 Pandemic. In: Alareeni, B., Hamdan, A., Khamis, R., Khoury, R.E. (eds) Digitalisation: Opportunities and Challenges for Business. ICBT 2022. Lecture Notes in Networks and Systems, vol 620. Springer, Cham. https://doi.org/10.1007/978-3-031-26953-0_15 - (Scopus)
Gilani, S.A.M, Copiaco, A, Gernal, L, Yasin, N, Nair, G and Anwar, I. (2023). Savior or Distraction for Survival: Examining the Applicability of Machine Learning for Rural Family Farms in the United Arab Emirates. Sustainability. 15(4), p.3720. [Online]. Available at: https://doi.org/10.3390/su15043720. - (Scopus Q1)
Sulthan, N, Mesned, A, Gilani, SAM, Navas, S and Kita, S. (2023). Knowledge, Attitude and Apparent Job Stress Among Clinical Research Associates working at Contract Research Organization. Neuro-Quantology: An Interdisciplinary Journal of Neuroscience and Quantum Physics. 20(22). [Online]. Available at: 10.48047/nq.2022.20.22.NQ10084.
Kenawy, F, Gilani, S, Yasin, N, Sergio, R and Askri, S. (2022). The Dubai Dream: A Case Study of Nabi Café in the Emirate of Dubai. [Online]. UK Case Centre. Available at: https://www.thecasecentre.org/submission/portfolioProduct?id=187263.
Yasin, N, Khalid, H, Al-Haq, F and Gilani, S. (4th-6th October, 2022), Regional versus Transnational Asians? Exploring the Diversity of Asian Migrant Entrepreneurship Breaking Out Strategies in the United Arab Emirates, The 26th McGill International Entrepreneurship Conference, United Arab Emirates University (UAEU), Abu Dhabi, UAE.
Yasin, N and Gilani, S. (4th-6th October, 2022), Revolutionizing Fitness on the Go! A Case Study of MAXPRO Fitness, 10th Asian Management Research and Case Conference (AMRC) in collaboration with Asian Universities Alliance (AUA), United Arab Emirates University (UAEU), Abu Dhabi, UAE.
Yasin, N. and Gilani, S. (15th-16th September, 2022), Assessing the current state of University-Based Business Incubators (UBIs) in Canada and the UAE, 17th European Conference on Innovation and Entrepreneurship (ECIE) 2022, Neapolis University, Pafos, Cyprus.
Gilani, S, Tantry, A, Gernal, L and Yasin, N. (12th-13th November, 2022), Adaptive Leadership Styles amongst Scotland based Micro-Businesses during COVID-19, The International Conference on Business and Technology (ICBT) 2022, Istanbul, Turkey.
Gilani, S and Yasin, N. (12th-13th November, 2022), A Preliminary Theoretical Review of Broadband Technology for Rural Enterprises, The International Conference on Business and Technology (ICBT) 2022, Istanbul, Turkey.
Gilani, S, Tantry, A, Gernal, L and Yasin, N. (1st-3rd August, 2022), Gender, Intersectionality and Boardroom Decision-Making in the MENA region, International Research Conference on Business, Education, Technology & Sciences (ARICBETS) 2022, Oxford, United Kingdom.
Yasin, N. and Gilani, S. (2022). “Imitate or Incubate?” Evaluating the Current State of University-based Business Incubators in the United Arab Emirates, Fortune Institute of International Business. - (Scopus Q1)
Yasin, N. and Gilani, S. (2022). “Assessing the current state of University-based Business Incubators (UBIs) in Canada, Industry and Higher Education. - (Scopus Q2)
Yasin, N and Gilani, S. (2022). What Wow's? Wow Group of Companies UK: Cas' Entrepreneurship Journey. Available: https://www.thecasecentre.org/products/view?id=184307.
Gilani, S, Gopidas, G and Yasin, N. (2022). There’s Always a Plan: Eduplan Case Study. Available: https://www.thecasecentre.org/products/view?id=183410.
Majid Gilani, S. A., & Faccia, A. (2021). Broadband connectivity, government policies, and open innovation: The crucial IT infrastructure contribution in Scotland. Journal of Open Innovation: Technology, Market, and Complexity, 8(1), 1. - (Scopus Q1)
Gilani, S A M, Yasin, Naveed, Duncan, P D and Smith, A M J. (2022), What is Remote-rural and Why is it important?, World Review of Entrepreneurship, Management and Sustainable Development. Available - (Scopus Q3)
Yasin, N., Gilani, S. and Contu, D. (2021). Simulation-based learning in business and entrepreneurship in Higher education: a review of the games available. In Hyams-Ssesaki, D.H., and Yasin, N. (2021) Technology in Entrepreneurship Education (Working Title Edited Book by Palgrave UK).
Yasin, N., Gilani, M.S, and Nair, G. (2021) “Dump the Paper Quiz” The ‘PERI’ Model for Exploring Gamification in Student Learning in the United Arab Emirates, Industry and Higher Education. - (Scopus Q2)
Gilani, S A M, Duncan, P D and Smith, A M J, (June, 2015). What is Remote-rural, and why is it important?, 13th Rural Entrepreneurship Conference, Rural Entrepreneurship – Acquiring Community Assets, Ionad Chaluim Chille Ìle, Bowmore, Isle of Islay, Hebrides, 18-19 June 2015. United Kingdom: Ionad Chaluim Chille Ìle. pp1-27.
Gilani, S A M, Duncan, P D and Smith, A M J, (June, 2014). Broadband adoption/non-adoption by remote-rural micro-business owner-managers in Scotland. In 12th Rural Entrepreneurship Conference, Rural Entrepreneurship: Farm, Festival, Food or Fibre Optics?. Harper Adams University, Shropshire, 18– 19 June 2014. United Kingdom: Harper Adams University. pp1-24.
Gilani, S. (2014). UK Supermarkets During the Economic Recession. United Kingdom: United P.C. pp.1-74.
Work With Industry
Sayed is currently working with partners from the NHS and UK pharmacy industry to secure funding and generate research output.