Senior Lecturer in Marketing Communications
- +44 (0)121 331 5246
Nicola Gittins is a Senior Lecturer in our marketing programmes, with an interest in digital marketing and marketing communications, who combines over 15 years' professional industry experience with many years experience of teaching marketing.
Having worked with and for, organisations such as Barclays Bank, Land Rover and Cable & Wireless, she applies her commercial experience of devising strategic marketing communications programmes to developing practitioner influenced marketing communications modules for undergraduate, postgraduate and CIM programmes. She has a special interest in the impact of emerging media and communication methods on traditional marketing communication theory and practice.