Associate Professor for Enterprise & Corporate Development
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An entrepreneur at heart, Andrew started his first business aged 18. Having travelled overseas to gain experience within the international market, Andrew started his own successful IT consultancy in South Australia which he ran for a decade before executing a harvest strategy. He then took up a management position with an international E-Learning organisation providing a learning portal to educational authorities and private institutions in Australia, USA, UK, South Africa, New Zealand, Hong Kong & Papua New Guinea; serving over five million students.
Later Andrew established and successfully managed the South Australian arm of the leading consumer facing IT services organisation across Australasia and whilst doing this, complemented his business experience with an academic framework by studying for a Masters Degree, graduating in 2008.
In August 2008, Andrew returned to the UK and launched a Management Consultancy, providing Marketing & Strategy training support to West Midlands based SME’s and third sector organisations under ERDF contracts.
Andrew has significant industry experience, having developed a range of marketing and business development workshops which have been attended by over 2,000 SME’s. A self confessed geek, Andrew has a passion for how organisations can leverage technology to better improve marketing performance and he was part of a team that developed and delivered the first BTEC accredited Social Media qualification in the UK.