Lecturer in BA (Hons) Fashion Business and Promotion
- 0121 300 4149
Graduating from De Montfort University with BA(Hons) Fashion & Textiles, the early phase of Annette's career was as a Designer for Christian Dior Lingerie, Paris. Moving into fashion buying she developed extensive buying experience at a senior executive level, managing multi-channel product strategy and product development across a wide range of retail sectors including department and chain stores, supermarket, independents and start-ups. Annette has travelled and worked internationally, sourcing all over the world.
Following five years of retail consultancy Annette started lecturing at BCU in 2016. She lectures across a range of modules at all levels including Fashion Business Context, Buying and Merchandising and International Retailing.
Annette champions industry links including guest lectures and live retail projects, resulting in student placements and internships.