Birmingham agency recruits BCU trio

A leading Birmingham agency have recruited a trio of BCU graduates.

eCommerce agency Cake, based in the Jewellery Quarter, is celebrating a year of growth following its rebrand last year.

The digital agency has appointed Sam Bacon, Liberty Mason and Harry Wilkins, all recent Digital Marketing graduates from BCU.

After joining the business in early 2021 as a Marketing Intern, Sam moved into a Paid Media Executive role after graduating, before being promoted earlier this month to Senior Creative Marketing Executive. Sam will work alongside Harry, who joined the agency as a Junior E-commerce Account Executive in late 2021.

Liberty Mason, also a Junior E-commerce Account Executive, will work with Sam and Harry on Cake’s Birmingham-based retail brands, such as 304 Clothing, P&Co and Love Logs.

She said: “My journey with Cake started as a part-time Office Manager alongside my studies to gain exposure in the Marketing environment. I came across the agency after connecting with industry professionals at various BCU networking events and as time went on, I began getting involved with more Marketing tasks to help put my academic learnings into practice.

“I helped to coordinate the monthly newsletter 'The Slice' alongside Cake's organic social media channels. When my degree came to a close, I was thrilled to be offered the position of Junior eCommerce Account Executive. Every day I learn something new at Cake. I'm grateful for my time at BCU for setting me up with key marketing and networking skills to kick-start my career.”

CEO and founder at Cake, Chris Thomas, said: “I am so pleased to welcome Sam, Liberty and Harry to the team. They all bring so much to Cake and I look forward to seeing them all develop and grow in their brand new roles.

“It’s so important for us to champion young talent at Cake, and it’s proven a great asset to the company as we welcome new experiences, knowledge and insight to the agency. It makes me incredibly proud that as a company we’re able to support the next generation of talent, and I look forward to seeing them flourish at Cake.”

Digital Marketing at BCU