Marketing, Advertising and Public Relations - BA (Hons)

UCAS Code:
NLM2
Attendance:
Full Time (3 years), Sandwich (4 years)
Starting:
September 2016, September 2017
Campus:

This course is now full for September 2016.

View other Business courses or our full list of Clearing courses.

On this innovative and dynamic course, you’ll be put on the front line of marketing, advertising and public relations. You’ll work on real-life case studies, acquiring the practical skills and real-world perspective seen as invaluable by employers.

Our practical approach to the subjects and our industry contacts has seen previous graduates progress into roles as digital marketing executives and digital content developers, for companies including APSU Ltd and Reca Design.

New for 2017/18

Marketing (Advertising and Public Relations) - BA (Hons)*

If you’re looking to start this course in 2017, it's important to know that the content and structure are undergoing a substantial review and are likely to be different to what is outlined here. Next year’s course will also have a new name: Marketing (Advertising and Public Relations). We’ll publish more detailed information about the changes over the next few months. If you’re starting in 2016, the course content/structure won’t be affected by the review.

*This course is subject to approval.

Summary of our new course

This degree allows you to gain the skills, knowledge and understanding demanded by employers. Covering all of the major disciplines in the creative sector, this programme allows you to develop the skills needed in today’s complex media environment.

We teach by using real business scenarios, so you’ll draft marketing plans for actual companies – which have in the past included Aston Villa Football Club and National Express - and get experience in our in-house marketing agency, The Link.

In your third year, you’ll undertake a paid work placement, and you’ll also have the chance to enter a range of competitions to enhance your experience. The course has been recognised by the Chartered Institute of Marketing, demonstrating its high-quality content. 

Sign up for course updatesBenefits of our new curriculum

Amy Kirkland

Expert help and advice

Our graduates are shaping the world, achieving things they never imagined.

Amy Kirkland gives you her top tips on how to get ahead in Marketing, Advertising and Public Relations and succeed in your chosen career.

Amy's Top Tips

What's covered in the course?

We cover everything from design in marketing to communicating the right message, market research and PR planning. It’s a creative course that has a solid grounding in business knowledge, so that you can apply what you learn to current business issues.

We teach by using real business scenarios, so you’ll get the chance to draft marketing plans for actual companies, work on business case studies and get experience in our very own in-house marketing agency, The Link.

As part of your course you’ll undertake a paid work placement throughout your third year. You’ll apply this experience to your studies, which you’ll carry out in study blocks throughout this year. Our students have worked with a range of companies from Unilever to Warner Bros, and gained attributes that prove invaluable for their future career.

You’ll have the opportunity to enter a range of competitions, including the annual B-Hive awards, where you can impress local industry judges and win paid work experience at organisations such as NEC Group and Bullring Birmingham.

Teaching is provided by industry-leading staff, who are all marketing and PR experts and will share their experience and marketing know-how with you.

“Almost all of my marketing lecturers have worked in the industry for a significant amount of time and can offer both practical application of theory and real-life examples of what they teach; it makes the course a lot more interesting!” Sean Adkins

Why Choose Us?

  • You’ll have the opportunity to work on real marketing projects via our own internal marketing agency, The Link. It’s run by our undergraduates and students have recently worked on the successful Cure Leukaemia campaign.
  • When you complete your top-up degree, you can choose to study two extra modules to gain the Chartered Institute of Marketing (CIM) Professional Diploma.
  • Our impressive industry links enable us to attract fantastic guest speakers, such as Bob Leaf, the International Chairman of leading PR company Burson Marsteller.
  • The amount of real client briefs, activities, competitions and placements you’re exposed to is huge, which means you leave with real agency experience and your own industry links. Our students have worked on projects and campaigns with Prostate Cancer Charity, Aston Manor Brewery, National Express, Royal Ballet and Aston Villa Football Club.
  • 91 per cent of our students agree that staff were good at explaining things, according to the National Student Survey 2016.
Student ambassador helps Open Day visitor

Open Day - 8 October 2016

Our next University-wide Open Day will take place on Saturday 8 October 2016. Come along to find out more about our courses and see our facilities.

Register now

Please note: we are currently reviewing our entire course provision for 2017/18. Details will be included in your registration email.

This course is open to International students

Birmingham City Business School

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Visit our School site for more student work and extra information.

Visit the School website

Where our students go

Our students have gone on to work with companies such as:

  • APSU Ltd
  • Reca Design
  • Design Flooring

And in jobs such as:

  • Digital Marketing Executive
  • Marketing and Digital Content Developer
  • Marketing Assistant

This course is recognised by:

Chartered Institute of Marketing

Entry Requirements

We accept a range of qualifications, the most popular of which are detailed below.

Typical UK QualificationRequirements 2016/17

At the point of enrolment you must have GCSE English Language and Mathematics at Grade C or above. Equivalent qualifications will be considered.

GCE A Level/ AS Level 280 UCAS Tariff points from a minimum of 2 A Levels (BBC offer made in grades). This may also include General Studies and Critical Thinking. Remaining points can be made up with AS Levels in different subjects. AS Level in the same subject of an A Level will not be accepted.
Access to Higher Education Diploma 45 Credits Level 3, 15 credits Level 2 including Level 2 English Language and Maths for all programmes
BTEC National Diploma (12-units not including early years) D*D* or combined with other level 3 qualifications to achieve a minimum total of 280 UCAS points
BTEC Extended Diploma (18-units not including early years) DMM - 280 UCAS points
BTEC Subsidiary Diploma/ National Award (6-units not including early years) Combined with other level 3 qualifications to achieve a minimum total of 280 UCAS points
International Baccalaureate Diploma 28 points overall
Irish Leaving Certificate Minimum of 280 UCAS points
Scottish Higher/ Advanced Higher Minimum of 280 UCAS points
Welsh Baccalaureate (core plus options) 120 tariff points combined with other level 3 qualifications to achieve a minimum total of 280 UCAS points

If you have a qualification that is not listed in the table please refer to our full entry requirements on UCAS.

Further guidance on tariff points can be found on the UCAS website.

Unconditional Offers 2016/17

If you are a full-time undergraduate applicant for the 2016/17 year, and show particular potential, we may be able to make you an unconditional offer if you make us first choice and satisfy certain criteria.
To be considered you must hold, or be predicted to achieve:

  • 280 tariff points or above from three A levels (equivalent to grades BBC or above)
  • or
  • be predicted DMM profile at BTEC level

Learn more about unconditional offers >>

Typical EU/Non-EU (International) QualificationsRequirements 2016/17
IELTS 6.0 overall with 5.5 minimum in all bands
International Baccalaureate Diploma (or equivalent, including internationally accredited Foundation courses). 28 points overall 
Country-specific entry requirements and qualifications.

International students who have a serious interest in studying with us but cannot meet the direct entry requirements, academic or English, can enter Birmingham City University International College (BCUIC) and begin their degree studies.

Learn more about BCUIC

Non-standard entry

The programme welcomes applications from students who have significant relevant work or life experience but who may not necessarily meet all of the published academic requirements for their chosen course. The University must be satisfied that your work or life experience is equivalent to the qualifications that other applicants will be studying. We want all of our students to succeed and will only offer a place where we believe that an applicant is capable of completing their chosen course with a strong final degree classification.

The admissions team will be pleased to discuss individual circumstances with prospective students.

The UCAS tariff is changing

If you're considering applying for this course to start in September 2017 onwards, it's important to know that the UCAS tariff system is changing.

UCAS tariff points – the points system most universities use to compare different qualifications – will be introducing a new system on how points are calculated.

More about the new tariff

From A/AS Level with a minimum of 2 A Levels

Unconditional Offers

Unconditional Offers

If you are a full-time undergraduate applicant for 2016/17, and show particular potential, we may be able to make you an unconditional offer if you make us first choice and satisfy certain criteria.

To be considered you must hold, or be predicted to achieve:

280 points or above from three A levels (equivalent to grades BBC or above)
or
predicted DMM at BTEC level

You will also be required to attend an interview.

More about unconditional offers

UK or EU students

Award Start Mode Duration Fees
BA (Hons) Sep 2016 FT 3 years £9,000 per year
SW 4 years £9,000 per year
Sep 2017 FT 3 years £9,250 per year Apply via UCAS
SW 4 years £9,250 per year Apply via UCAS

International Students

Award Start Mode Duration Fees
BA (Hons) Sep 2016 FT 3 years £12,000 per year
SW 4 years £12,000 per year
Sep 2017 FT 3 years £12,000 per year Apply via UCAS
SW 4 years £12,000 per year Apply via UCAS

The University reserves the right to increase fees broadly in line with increases in inflation, or to reflect changes in government funding policies or changes agreed by Parliament.

This course is now full for September 2016.

You will be able to apply for 2017/18 via UCAS from 6 September 2016.

Non-EU (International) students

There are three ways to apply:

1) Direct to the University

You will need to complete our International Application Form and submit it together with scan copies of your original academic transcripts and certificates.

2) Through a country representative

Our in-country representatives can help you make your application and apply for a visa. They can also offer advice on travel, living in the UK and studying abroad.

3) Through UCAS

If you are applying for an undergraduate degree or a Higher National Diploma (HND), you can apply through the UK’s Universities and Colleges Admissions Service (UCAS).

You can request a printed form from your school or nearest British Council office. You will be charged for applying through UCAS. Birmingham City University’s UCAS code is B25 BCITY.

Additional costs

There are no compulsory additional costs or charges associated with studying on this course. While you may choose to purchase personal copies of text books, all our key text books are available from our library or online (subject to normal library loan and online access arrangements).

Based on the past experience of our students, you might find it helpful to set aside about £50 for each year of your studies for your personal stationery and study materials. All our students are provided with 100 free pages of printing each year to a maximum total value of £15.

Your personal statement

Your personal statement is a highly important part of your application. It gives you a crucial opportunity to say why you’re applying and why the institution should accept you.

Here are the key areas you’ll need to address:

Course choice

Why does this course appeal? What areas are of particular interest?

Career plans

If you have a specific career in mind, say how your chosen course will help you pursue this goal.

Work experience

Mention any work that is relevant to your subject, highlighting the skills and experience gained.

School or college experience

Highlight skills gained at school/college, eg summer schools or mentoring activities.

Non-accredited skills or achievement

eg Duke of Edinburgh Award, Young Enterprise scheme.

You should also mention your future plans – if you’re planning to take a year out, don't forget to give your reasons. Talk about any subjects you’re studying that don’t have a formal assessment and any sponsorships or placements you’ve applied for. And don't be scared to add in details about your social, sports or leisure interests.

Get more information on writing personal statements.

This course is not available part-time

Got any questions?

Search our Frequently Asked Questions for a range of information about our courses and studying here.

Loans and Grants

Financial Support

We offer further information on possible undergraduate financial support. This includes the type of loans, grants and scholarships available both from the government and from Birmingham City University.

Year one

In your first year you’ll look at the fundamentals of marketing and business, coupled with understanding consumer behaviour, giving you a really good grounding in marketing. You also share this year with BA (Hons) Marketing students, which means that if you discover an area or subject that particularly appeals to you, you’ll have the option to change course paths.

You’ll also learn about design in marketing, creative concepts and service design. To complement this, we’ll teach you the basics of the Adobe Suite, Photoshop, InDesign and Illustrator.

Design in Marketing
15 credits

Design in Marketing is concerned with providing you with an introduction to design disciplines and their role within marketing. Your visual awareness and literacy is developed through a series of lectures and complementary workshops where you are able to apply learning from the lecture directly to design problems.

Business Fundamentals
30 credits

This module aims to provide you with an overall appreciation and understanding of the business functions and systems involved in the running of a substantial organisation. This understanding is essential if you are to deliver marketing plans that are successful in practice.

Marketing Fundamentals
30 credits

Here you’ll be introduced to the concepts and models used in marketing, providing the basis for further study within the programmes. Marketing issues are considered for goods and services in domestic, international, consumer and business-to-business contexts.

Understanding consumer behaviour
15 credits

We will initiate you in the key areas of consumer behaviour, focusing on understanding why and how individuals and groups behave as consumers and exploring how they engage in consumption-related activities. Having this knowledge is essential for effective marketing.

Service Design
15 credits

This module will see you use a case study to examine services design.

Creative Concepts
15 credits

By exploring the relationship between design, advertising and marketing, this module will prepare you for a career in the creative industries. You’ll be introduced to the central role of marketing in modern business, and be taught about the design and construction of brand identities, the role of creativity in advertising and marketing and the importance of understanding consumers.

Year two

Our second year is designed to give you the skills needed to be successful in your placement year. As well as expanding your theoretical knowledge, you will gain the practical skills businesses want. You’ll learn how to write briefs and press releases, understand digital campaigns, budgeting and marketing research. You’ll also have the chance to pitch your ideas to companies such as Aston Villa, Royal Ballet and Network Rail.

Marketing Communications
30 credits

This module provides you with the skills needed to critically analyse and assess marketing communications campaigns. It explores the academic theories associated with communications planning and delivery, combined with practical application through the use of case studies.

Managing the Brand
30 credits

This module will see you examine the concepts of products and services, their branding, pricing and marketing communications. You’ll be provided with a detailed underpinning necessary to understanding the tactics of marketing management.

Digital Communications
15 credits

We will focus on your digital literacy, particularly your understanding of communications through mobile, web and social media channels. Skills are developed in terms of developing an audience through the development of an online presence relating to your own profile.

Marketing Research
15 credits

This module enables you to identify and evaluate how marketing research information may be obtained and used to support marketing decision-making. The implementation of a marketing research project contributes to the core vision of the programmes.

Financial Metrics for Marketing
15 credits

Delivered through workshops, this module provides the necessary financial understanding to underpin the role of a professional marketer.

MAPR Practice Project
15 credits

The aim of this module is to develop key practical marketing skills to aid your employability and career development. You’ll apply theoretical concepts to solve real-world tactical marketing challenges for a real-life client.

Year three

You’ll get the opportunity to undertake a year’s placement before your final year and get real industry experience.

In your final year you’ll apply the practical knowledge and skills gained during your work placement to develop a deep understanding of marketing, advertising and PR concepts and techniques that future employers will love. You’ll be able to build a business through brand development, customer insights and marketing expertise.

You can also choose to complete a marketing consultancy project as your final piece of work. This means you get to work closely with a real business client to solve their marketing and promotional problems.

In the final year you undertake a choice of modules totalling 60 credits from the list below. (The modules stated as 'core' are compulsory).

Marketing Strategy and Planning
30 credits

Marketing teams are usually involved in providing information used in strategic decision-making, and as such it’s essential that marketers have a solid understanding of strategy and planning and the ability to tailor to the specific needs of the organisation. This module will train you to challenge the complexities of preparing and implementing customer-focused plans.

Public Relations Planning
15 credits

This module will extend your earlier experience with public relations practice to the higher level of strategic thinking and planning. You’ll explore areas of PR planning and apply them directly to real-life situations.

Contemporary Advertising
15 credits

The aim of this module is to develop the necessary skills to design, plan, pitch and implement a strategically creative advertising campaign.

Sustainable Marketing
15 credits

You’ll be initiated in the realities of marketing within the constraints of one planet living. Sustainability now forms part of a consumer’s everyday consciousness, and this module aims to make you proficient in the marketing strategies and tactics specifically designed to secure a socially equitable, environmentally friendly and economically fair and viable business.

Digital Marketing Strategy
15 credits

This module explores a diverse range of activities that comprise digital marketing, helping you to appreciate the differences between traditional and digital marketing activities. You’ll develop a solid understanding of how to use and apply contemporary marketing techniques.

Global Marketing
15 credits

You’ll gain insight into the major differences between the role of the marketing manager in domestic and international marketing decision-making.

Social Marketing
15 credits

This final year module is designed to familiarise you with the role, use and management of social marketing. Social marketing, best known for its use in public health campaigns, is an increasingly important feature of contemporary marketing practice with societal behavioural change high on the agenda of politicians, non-governmental organisations and businesses.

Creative Industries Marketing
15 credits

This module focuses specifically on the application of marketing concepts to the creative industries sector. This combines a focus on the SMEs within the sector which encompasses theatre, drama and the arts. This provides you with increased specialist expertise and improves your employability within this important sector.

Relationship Marketing
15 credits

You’ll look at customer relationship management technologies, customer profiling, the development of relationship approaches and customer contact process and communication techniques.

The modules below run across both terms. Only one can be chosen.

Dissertation
30 credits

The dissertation allows you to expand your knowledge of an area of marketing that particularly interests you. With the aid of a supervisor, you’ll work hard to create strong arguments and theories for your subject, conducting extensive research in your own time as well as at University.

Placement Project
30 credits

The placement project provides an opportunity for you to gain real-life experience in a relevant workplace. The project will see you work on existing projects and problems within a marketing company, helping you to strengthen your skills, improve your employability prospects and gain new, valuable contacts.

Marketing Consultancy Project
30 credits

This module is designed to provide you with an opportunity to apply marketing theories to a real marketing project in an external organisation and make recommendations for improvement in performance.

Course Structure

You’ll be assessed through a combination of coursework, exams, presentations and portfolios, individually and in groups. You’ll be assessed mainly through coursework because we believe this reflects how you will be evaluated in the world of work.

Our students get about 12 hours of contact time a week, including seminars, lectures and tutorials. However, we’re available if you need to speak to us, so you’re welcome to increase your contact hours. The rest of your time is your own for study, coursework and revision.

Further Study

If you decide you’d like to study and specialise further, there are many options to choose from.

You can go on to study a range of fantastic postgraduate courses with us, including MBA, MA Public Relations, MSc Management and Marketing, MSc Leadership and Organisational Performance, and many more.

Teaching breakdown

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37 Time in lectures, seminars and similar MidnightBlue
63 Time in independent study RoyalBlue

Assessment breakdown

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15 Written exams DarkOrange
62 Coursework FireBrick
23 Practical exams #fece5a

Student stories

Katie Jones

Katie found that her course equipped her with the contemporary knowledge to not only secure, but also develop further, her marketing career in the financial sector.

Rumandeep Gill

I had already studied Business at both GCSE and A Level – it was a subject I enjoyed and that I understood well, but I wanted to challenge myself and do something slightly different at degree level, so I looked for a course which leaned more towards the creative side of things. I visited a few universities, but I spoke to students elsewhere who said they didn’t get much opportunity to speak with their lecturers, whereas at Birmingham City University the lecturers seemed very helpful and accessible.

This course is recognised by the following organisation:

Chartered Institute of Marketing
Chartered Institute of Marketing

The Chartered Institute of Marketing (CIM) is the leading professional body for marketers worldwide and exists to develop the marketing profession, maintain professional standards and improve the skills of marketing practitioners.

Birmingham City University has joined forces with CIM to give students the opportunity to gain professional qualifications through CIM Graduate Gateway. CIM qualifications are highly sought after by employers, and map alongside our own degrees which ensures we are equipping students with the best opportunities for a successful marketing career.

Overseas opportunities

You can gain international insight and experience a new culture with our Erasmus exchange programme. Erasmus is a scheme that enables you to study in another EU country for part of your degree. The experience offers a unique opportunity to strengthen your foreign language skills, enhance your CV, experience new cultures and make new contacts and friends.

Students have spent a term at a number of major institutions, including the University of San Diego in the USA, as well as destinations in Cyprus and Denmark.

Trips and visits

You will have the opportunity to go on visits to a variety of businesses, helping you gain first-hand knowledge of how contemporary companies operate.

In your first year, you’ll visit a local business. Recently, our students went to see how a brewery works. From this, they devised a marketing focus group to find out if the brewery was reaching the right audience and have created a number of marketing ideas for the company.

Other trips have seen students travel further afield, going to London to visit creative agencies such as Mother – which has created innovative adverts for companies such as MoneySuperMarket – and Bartle Bogle Hegarty (BBH), which has worked with Audi and The Guardian, among others.

Student stories Lily Pebbles

When Lily Pebbles began her fashion, lifestyle and beauty blog as part of a digital marketing module, she had no idea how many doors would open up for her. Now she attends regular press launches for new products, collaborates with brands such as Forever 21 and was nominated for a Marie Claire blog award for her website 'What I Heart Today'.

Lily launched her blog as part of the Digital Marketing module in her third year of her degree in Marketing, Advertising and PR BA (Hons), during which students are encouraged to develop their own blogs to gain experience. Now, she has returned to the University as a guest speaker to encourage and inspire other marketing students.

Enhancing employability skills

Our emphasis is always on employability. What you learn on this degree is designed to meet the needs of organisations, and give you the skills you need to succeed in a number of career paths.

Our graduates have gone on to high-flying careers in a wide range of marketing roles including product and project management, sales, advertising, press and public relations, market research and communications.

Gemma Brittle spent a year at PDSA while on the course and won an award for applying her skills to her placement. She used software to find a variety of solutions to a problem which included identifying its supporter journeys and developing a revolutionary way of displaying complex information.

Placements

On this course you’ll have the option to go on a paid work placement in your third year, gaining real industry experience which will help you to stand out when searching for a graduate job. We have links with many businesses across industries, locally and worldwide. This means you’ll get really valuable, direct experience in your final year.

Students explore a variety of roles, so it’s a great opportunity, not only to brush up your employability skills, but also to understand what role or industry you’d like to work in.

You also have the opportunity to undertake shorter placements, rather than taking a whole year out of studies. Avanti Banerrji took a three-month internship programme with Westfield Sportscars, creating a sustainable business plan.

My Marketing Placement - Shauna's Story

During her Marketing, Advertising and Public Relations degree, Shauna managed to land a placement working at Edgbaston Cricket Ground as a Commercial Executive. She helped on a variety of projects, including the 2016 kit launch for the Birmingham Bears T20 team. Hear her story.

More about our placement opportunities...

OpportUNIty

OpportUNIty Student Ambassador

OpportUNIty: Student Jobs on Campus ensures that our students are given a first opportunity to fill many part-time temporary positions within the University. This allows you to work while you study with us, fitting the job around your course commitments. By taking part in the scheme, you will gain valuable experiences and employability skills, enhancing your prospects in the job market.

It will also allow you to become more involved in University life by delivering, leading and supporting many aspects of the learning experience, from administration to research and mentoring roles.

Firewalking

BCU Graduate+

Through our courses we give you the skills and experience needed to get a head start when applying for jobs. But we offer something extra too – Graduate+.

Our unique programme gives you the chance to develop valuable skills outside of the more formal classroom learning. We award points for Graduate+ activities (including firewalking!) and these can be put towards a final Graduate+ award.

More about Graduate+

Graduate jobs

Our graduates have gone on to work various creative roles within a range of companies. Anton Perreau went on to become one of the 30 most influential people in public relations under the age of 30 in PR Week's ‘Top 30 under 30’. He works as a senior public relations consultant and account manager of Battenhall, a brand communications agency for the social media economy.

Lily Pebbles is a recent graduate who has gone on to become a renowned beauty and lifestyle blogger – a blog which she actually started as part of her digital marketing module. She now runs her own YouTube channel, attends regular press events, collaborates with brands such as ASOS and won a Johnson & Johnson Journalism Award for Best Independent Beauty Blogger.

Other students have gone on to work in the financial sectors and for commercial groups. Ricardo Douglas is now Commercial Manager for CS Group while Rebecca Sykes is Digital Account Manager and MOFILM.

International Students

Birmingham City University is a vibrant and multicultural university in the heart of a modern and diverse city. We welcome many international students every year – there are currently students from more than 80 countries among our student community.

The University is conveniently placed, with Birmingham International Airport nearby and first-rate transport connections to London and the rest of the UK.

Our international pages contain a wealth of information for international students who are considering applying to study here, including:

Studying in the UK is better

Overseas students studying in the UK are happier and have a better learning experience compared to those studying in other countries.

The International Undergraduate Students: The UK's Competitive Advantage report asked 365,754 international students studying outside their home country to give their feedback on what it's like to study in this country. And the UK scored top in every aspect.

So if you're looking at studying with us, you'll be making a good choice.

Overall measures: ranked positions
UK
Australia
Canada
NZ
US
Undergraduate 2014 2014 2014 2013 2014
Recommendation 1 4 3 5 2
Overall satisfaction 1 4 3 5 2
Arrival overall 1 2 4 5 3
Learning overall 1 4 3 5 2
Living overall 1 2 5 3 4
Support overall 1 4 5 3 2

Birmingham City University International College (BCUIC)

International students who have a serious interest in studying with us but who perhaps cannot meet the direct entry requirements, academic or English, or who have been out of education for some time, can enter Birmingham City University International College (BCUIC) and begin their degree studies.

BCUIC

BCUIC is part of the global Navitas Group, an internationally recognised education provider, and the partnership allows students to access the University’s facilities and services and move seamlessly through to achieving a Bachelor’s degree from Birmingham City University.

Learn more about BCUIC

Popular home countries

Our students come from around the world but our marketing advertising and public relations course is most popular with international students from:  

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Lebanon

Curzon facilities eatery
Curzon facilities staircase
Curzon facilities student hub

Our Facilities

We are constantly investing in our estate and are currently in the process of spending £260 million on new learning facilities.

The Curzon Building

This course will be held at our newest facility, The Curzon Building, part of our City Centre Campus.

The £63 million building provides you with a unique learning space, featuring plenty of informal ‘break out’ areas available, creating an open, sociable atmosphere. There is also a new home for the Students’ Union, with its location moving to the restored Victorian pub The Eagle and Ball. Both City North and Millennium Point libraries have moved to the new building.

The dedicated social learning spaces ensure you’ll have the perfect facilities to work independently and confidently, having the time and support you need.

All this ensures that The Curzon Building is a vital support hub and a true central location for students in Birmingham City Centre.

Nicola Gittins Profile Picture July 2016

Nicola Gittins

Senior Lecturer in Marketing Communications

Nicola Gittins is a Senior Lecturer in our marketing programmes, with an interest in digital marketing and marketing communications, who combines over 15 years' professional industry experience with many years experience of teaching marketing.

UK prospective students:

UK enquiry form

+44 (0)121 331 5595

EU / International prospective students:

International enquiry form

+44 (0)121 331 5389

Already applied?

Email the applications team

+44 (0)121 331 6295