Graphic Communication student secures job with global advertising agency in 130 seconds

UNIVERSITY NEWS LAST UPDATED : 02 JULY 2018
Emily Caplain

Final year BA (Hons) Graphic Communication student, Emily Caplan, has won herself a permanent job at McCann Birmingham after taking part in their unusual interview process at the Birmingham Design Festival.

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Birmingham City University

McCann, who were main sponsors of the four-day festival, had put out an advertisement for a job opportunity, and instead of CVs, they were asking applicants to pitch themselves for an unspecified role in 130 seconds, in the back of a van.

Emily Caplan, who had signed up to be a volunteer at the festival, was planning on using the experience as a chance to network with people in the industry and open up potential job opportunities.

McCann were extremely impressed with the standard of Birmingham City University students and therefore, in addition to the permanent position offered to Emily, the advertising agency have offered paid work placements to an additional three Graphic Communication students.

At the end of the weekend and after filling all 53 pitch slots, McCann announced the name of the person they wanted to employ, which came as a huge shock to Emily,  

I definitely did not expect to have been finished at university for just two weeks, and then land myself a job with the biggest advertising agency in the UK! It just goes to show that you never know what you can get out of events such as BDF, so it is always 100% worth getting involved.

Emily is extremely excited to join the McCann team in their Solihull offices and start her creative career as a Junior Designer.

“A massive thank you is in order for the BDF team, as without them I wouldn’t be heading away from the festival with a tonne of new contacts, and most importantly, a job! It was an absolutely amazing weekend and I can’t wait for BDF 2019!”

Charlotte commented "the students were so competent, confident and inspiring. Congrats to all of them, I’m sure they’ll all go on to do very well."  

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