Global Media Management - MA

Attendance:
Full Time
Starting:
September 2019
Campus:
Fees:
£12,700 per year for UK/EU Full Time 2019 entry (view all fees)

The MA Global Media Management is designed to meet the growing demand for intelligent, innovative thinkers to work within the media sector. This programme is the ideal way to progress in a career in the media sector, and will also offer students that have previously studied degrees in media, culture and the creative industries the chance to advance their specialism further.

What's covered in the course?

The MA Global Media Management is designed to meet the growing demand for intelligent, innovative thinkers to work within the media sector. This programme is the ideal way to progress in a career in the media sector, and will also offer students that have previously studied degrees in media, culture and the creative industries the chance to advance their specialism further.

You will learn about global business strategy and leadership and how this can advance the interests of media brands, reflecting on innovation and entrepreneurship challenges, which are emerging as significantly important skills for media managers all over the world. The programme is global in its outlook and reflects business systems, standards and practices from around the world, drawing upon international case studies and fostering intercultural fluency among students.

The MA Global Media Management is based on the philosophy that management education should provide a thorough grounding in the disciplines related to the functional aspects of management, and the interaction with contextual forces that impact on organisations. This knowledge and understanding is then further contextualised to provide integrative strategic themes. The impact of globalisation on business in all disciplines is a coherent theme throughout the programme.

Drawing on the strengths and expertise across Birmingham City University, this programme includes modules from both the Faculty of Arts, Design and Media (ADM) and the Faculty of Business, Law and Social Sciences (BLSS).

Why Choose Us?

  • Links to industry
  • Field trip opportunities
  • Supportive staff with many years of industry experience

Postgraduate lunch drop in

Visit us to find out more

Come along to one of our upcoming events where our staff will be on hand to answer your questions.

Drop in events
Open Day: Sat 29 June

This course is open to International students

Media Right Column

Discover the Birmingham School of Media

Visit our School site for more student work and extra information.

Visit the School website

Speak to an expert

If you’ve got any questions about the course, we’d love to hear from you. Please email the Course Director: Asya Draganova.

Email Course Director

Alternatively, you can register for our next postgraduate open day.

Entry Requirements

You are required to meet one of the following options:

Essential Requirements
Essential

An honours degree from a UK University

A first degree from an overseas university (GPA 3.0 out of 4.0 or average 75 per cent or any other equivalence to the above UK qualification)

Successful passing a Pre-Master's course approved by Birmingham City University

Successful passing a Pre-Master's course at another UK university/institution with a minimum of 55 per cent average

A First degree from an overseas university (GPA 3.0 out of 4.0 or average 75 per cent or any other equivalence to the above UK qualification)

Other qualifications will be considered on a case by case basis.

 

Please note that even if your application fully meets the entry criteria, you may be required to further demonstrate your suitability via an interview or submission of a course proposal before being offered a place.

Interviews may be conducted in your country of residence, over the telephone or by Skype.

Extra information for EU/International students 
English language requirements

IELTS 6.5 overall (with 5.5 in each band) or equivalent is required

No English certificate is required for applicants from countries that appear on our English exemption list. Please contact the International Office for this list.

International Students

Don't meet our entry requirements? You could apply for courses at our International College.

Apply now

UK or EU students

Award Start Mode Duration Fees
MA Sep 2019 FT 1 year £12,700 per year

International Students

Award Start Mode Duration Fees
MA Sep 2019 FT 1 year £12,300 per year

If you're unable to use the online form for any reason, you can complete our PDF application form and equal opportunities PDF form instead. The University reserves the right to increase fees in line with inflation based on the Retail Prices Index or to reflect changes in Government funding policies or changes agreed by Parliament up to a maximum of five per cent.

Personal statement

Students are required to submit a personal statement as part of their application for this course.

Your postgraduate personal statement is going to shine a light on your personal experience, academic success, personal skills and any other factors that will support your application for further study.

Here are the key areas you’ll need to address:

Your passion and motivations

Studying a postgraduate course usually means you want to specialise in something. So what’s driving you?

Why this course?

Show that you’ve researched the course offering. What is it about this particular course that appeals to you? Is it the lecturers? The modules? Etc.

What makes you a good postgraduate candidate?

Tutors want to know that you can handle postgraduate study, so show them how your undergraduate experiences or work life has equipped you for a more advanced level of study. Key areas to address are research and group work but this can vary depending on your chosen course.

Relevant academic or work experience

Add anything relevant that relates back to your chosen course and shows how your skills will contribute towards your learning. What extra-curricular activities have you taken part in? What awards have you won? What employment or voluntary experience do you have that has helped you develop transferable skills? How do these specifically relate to the course you are applying for?

You should also mention your future plans and how a postgraduate qualification fits in. Try to look beyond your postgraduate study – do you plan to jump straight into a specific career or follow your studies with a research degree? Lastly, use plain, professional English and, where possible, utilise the language of your chosen industry.

Get more information on writing personal statements

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Additional costs

The additional costs listed at the bottom of the page are to be used for indicative purposes only and are based on the additional costs for the 2018/19 academic year. The additional costs for 2019/20 will be published as soon as possible.

Financial Support

We offer further information on possible postgraduate financial support. This includes the type of loans, grants and scholarships available both from the government and from Birmingham City University.

Did you know that you will soon be able to apply for a postgraduate loan of up to £10,000 for some courses and options?

Postgraduate loans

Modules

In order to complete this course a student must successfully complete all the following CORE modules (totalling 180 credits):

Research and Professional Skills
20 credits

The aim of this module is to introduce you to research skills and methods to allow you to craft your own research proposal, which will support and inform your major project module. You will choose your own area of interest relating to your specialism for research.

Download the full module specification

Industry Practice and Context
20 credits

This module will introduce you to your specialist field, focusing on the key skills, issues and debates surrounding the creative industries and in your specialist field. Marketing and management theory will be put into the context of your specialism and relate to your growing awareness of the global nature of the creative industries.

Download the full module specification

Leadership Development – ADM
20 credits

Leadership permeates across all organisations and levels of society and this module provides focus on how leadership is relevant across the creative sector including arts, design and media. Developing effective and responsible leaders in the creative sector helps to promote and enhance creativity at both the individual and sectoral level, benefiting creative industries overall. This organic module examines contemporary issues relative to the leadership and management within the creative sector. These may include the functions and roles of leaders and aspects to lead to better decision making of managers, both from UK and international perspectives and delivered specifically for ADM students only.

Download the full module specification

Global Strategy Development
20 credits

Global Strategy Development module offers an introduction to strategy concepts and practice while exploring how to develop strategies for large corporations and small or medium sized businesses. These development suggestions need to be presented as a coherent plan for the future of the company. Such a project might be seen as a logical and step-by-step process, yet the academic and practice literature on this subject is divided on exactly what the process is and on what it should be. Some see the processes as conscious and planned sets of activities whereas the others view them as emergent, cultural, symbolic and political actions. Twenty-first century organisational activities requires managers to demonstrate a sound understanding of the dynamics of strategic analysis and implementation. Accordingly, this module explores business strategy in a global context through a rational approach to strategy as well as strategy as practice. Business modelling and the issue related to company growth are addressed, based on a rational analysis of external business environment and internal business situations.

Download the full module specification

Project Management – ADM
20 credits

Successful Project Management within the creative sector (e.g. arts, media, design, broadcasting, luxury goods, building design, etc.) is essential to take ideas from beginning to fruition, assisting with the operationalising of new innovation and smooth delivery of essential tasks. The project management module explores issues within the creative sector. It aims to present a research informed approach to enable the management of resources and decision-making in areas such as defining, planning, costing and reviewing large scale projects and will be delivered specifically for ADM students only.

Download the full module specification

Global Media Innovation and Entrepreneurship
20 credits

This module draws on concepts introduced and skills developed in the first semester and helps students apply these to developing their own global media entrepreneurial framework. The central tool used in ensuring the module meets student need, is the development of career outlines. By introducing key aspects of media innovation and entrepreneurship, this module functions as a stepping-stone phase for the students in achieving their professional goals. Whether the student wants to be an entrepreneur or lead an area of existing businesses, the module fosters relevant knowledge and skills within global media management.

Download the full module specification

Major Project (Masters)
60 credits

The purpose of the module is to enable you to undertake a sustained, in-depth and theoretically informed research project exploring an area that is of personal interest to you. It is important that we can support you appropriately, so you will be guided towards choosing a research topic which is relevant to your discipline and in which your lecturers have expertise. The outcome may take the form of a written dissertation or a practical outcome with accompanying reflective, critical and contextual material. The main consideration when choosing your topic is that it must be relevant to your programme and you should consider the relevance of this topic to your future academic or professional development.

Download the full module specification

Your studies will be based at the City Centre Campus. You will begin your year with modules in Industry Practice, Global Business Strategy and Leadership Development which will introduce you to a range of skills and experience that will form the foundation of your further studies. 

In the second term you will build on your knowledge of Global Business Strategies and continue to enhance your industry skills in the Global Media Innovation & Entrepreneurship module. This will also be supported with modules in Project Management and Research & Professional Skills, letting you practise making research proposals and designing pilot studies for industry related projects.

Your last term of studies will concentrate on a Major Project module that will examine a contemporary management issue that currently affects the Global Media Industry. This is a self-directed project that you can design to focus on aspects of the Media Industry that you are most interested in.

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Take a look at our blog to see the latest news and events from the School and get an insight into life as a student at Birmingham School of Media.

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Enhancing employability skills

Studies concentrate on the business of media and employability and key transferable skills are embedded within the programme ethos to maximise your capabilities and understanding of potential career opportunities.

You will practice working in groups to complete projects to build current knowledge of the media industry. The importance of positive contribution to a team and close working relationships with colleagues is a key feature. The programme is structured to build on experiences and embrace real scenarios through live projects, simulated practice requiring actual problem solving. This aims to develop your confidence and ambitions to explore a breadth of careers opportunities within a global industry.

OpportUNIty

OpportUNIty Student Ambassador

OpportUNIty: Student Jobs on Campus ensures that our students are given a first opportunity to fill many part-time temporary positions within the University. This allows you to work while you study with us, fitting the job around your course commitments. By taking part in the scheme, you will gain valuable experiences and employability skills, enhancing your prospects in the job market.

It will also allow you to become more involved in University life by delivering, leading and supporting many aspects of the learning experience, from administration to research and mentoring roles.

Graduate jobs

  • Brand Manager
  • Content Designer
  • Marketing Manager
  • Media Industry Consulting
  • Media Journalist
  • PR
  • Advertising
  • Media Industry Event Management

Birmingham City University is a vibrant and multicultural university in the heart of a modern and diverse city. We welcome many international students every year – there are currently students from more than 80 countries among our student community.

The University is conveniently placed, with Birmingham International Airport nearby and first-rate transport connections to London and the rest of the UK.

Our international pages contain a wealth of information for international students who are considering applying to study here, including:

Birmingham City University International College (BCUIC)

International students who have a serious interest in studying with us but who perhaps cannot meet the direct entry requirements, academic or English, or who have been out of education for some time, can enter Birmingham City University International College (BCUIC) and begin their degree studies.

BCUIC

BCUIC is part of the global Navitas Group, an internationally recognised education provider, and the partnership allows students to access the University’s facilities and services and move seamlessly through to achieving a Bachelor’s degree from Birmingham City University.

Learn more about BCUIC

Popular home countries

Our students come from around the world but our global media management course is most popular with international students from:  

Parkside and Curzon Buildings

Our Facilities

When you join Birmingham City University, the first thing you will notice is the high standard of our campuses.

With an investment of £260 million across our buildings and facilities, we are committed to giving you the very best learning environment to help shape your experience.

State-of-the-art facilities

You will learn in our state-of-the-art facilities - including the £62m fully-digital Media Centre - located on the City Centre Campus. You will enjoy access to extensive studio and workshop space including four TV studios, six radio studios and broadcast-standard edit suites, as well as cutting-edge equipment and software.

Facilities include the largest TV floor of any university in the UK, a ‘green screen’ and the MILO motion control camera - we are one of just two universities in Europe to offer MILO technology.

Our Staff

Our teaching staff comprises specialists in their respective fields, including academics and industry professionals, all of whom are perfectly placed to offer a wealth of experience and knowledge. Birmingham School of Media students also benefit from access to high-profile guest speakers from across the industry.

A dynamic community that is responsive to the changing face of the media industry, Birmingham School of Media is the perfect starting point to your media career.

Yemisi Akinbobola

Dr Yemisi Akinbobola

Lecturer & Strategic Lead, Internationalisation of Research

Yemisi holds a PhD in Media and Cultural Studies from Birmingham City University, and she is the Course Director for MA Global Media Management. Her research interest is in media entrepreneurship, digital journalism and African feminism. An award-winning journalist, she ran her news website, IQ4News, for four years. Her media work is Africa focused, covering stories from rape culture in Nigeria, to an investigative and data story on the trafficking of young West African football hopefuls by fake agents. The latter won her the CNN African Journalist Award 2016 (sports reporting). She has freelanced for publications including the United Nations Africa Renewal magazine, and has several years’ experience in communication management for charities.

Yemisi recently founded her second company, Stringers Africa, which connects freelance journalists in African countries with newsrooms worldwide, and organises the annual African Women in the Media (AWiM) conference and festival. Through AWiM, she aims to have a positive impact on the way media functions in relation to women, and to promote the economic empowerment of women.