Studying with us in 2021/22
It is possible that the 2021/22 academic year may be affected by the ongoing disruption caused by the COVID-19 pandemic. Any arrangements put in place by the University for the 2021/22 academic year will be in accordance with the latest government public health advice, pandemic-related/health and safety legislation, and the terms and conditions of the student contract.
Digital Media development requires a comprehensive understanding of image, video and mixed reality processing. BSc (Hons) Digital Media Technology, aims to develop you with the versatile and rich combination of skills that will enable you to design and develop tomorrow’s digital media products.
You’ll have the opportunity to practice professional skills by delivering the course content in a project-driven and practice-like way, in specialist labs containing the latest hardware and software. Your skills will be further developed through the group project based module which take place in year two of the programme.
We also have well-established links with companies such as BBC, Microsoft and Cisco, ensuring that the programmes remain current and relevant to industry. The course also enables you to interact with potential employers by collaborating with industrial partners and participating in various events throughout the academic year.
Graduates will be equipped for careers related to media and computing. You could explore careers in multimedia development, web and interactive application development and multimedia content development.
You’ll also have the opportunity to take a sandwich placement year between your second and third year. This is highly recommend as it will give you an invaluable opportunity to hone your expertise, try out a potential career path and get relevant workplace experience that is valued by so many employers. The course is also part of the Erasmus scheme, which allows you to study abroad within the EU for a semester, normally during the second year of your course.
Our Digital Media Technology degree is part of the School of Computing and Digital Technology, located at the Millennium Point Building as part of the City Centre Campus, in the heart of Birmingham. Millennium Point was built as a focus for science, technology and education within Birmingham and the wider region, providing an excellent environment for exploring advanced technology.
The main thing that attracted me to the course was that it covered a wide range of disciplines which allowed me to expand my skillset. The course also had a business module which gave a good overview of the media industry. Irfan Vasin
Our Open Day for this course will take place in March 2021. Register now and we will contact you when the booking form goes live.
Student Story by Adam Islam
Adam always envisaged himself going to university, walking around campus and getting involved in all that uni life had to offer. He knew it would be a whole new experience for him to navigate, but he never anticipated that he’d need a wheelchair to do so.
We accept a range of qualifications, the most popular of which are detailed below.
112 UCAS tariff points from A/AS Level
|LEVEL 2 QUALIFICATIONS|
|Irish Leaving Certificate (Ordinary Level)||
|Scottish Intermediate 2||
|Scottish Credit Standard Grade||
|Scottish National 5||
|LEVEL 3 (and above) QUALIFICATIONS|
|A level and Advanced VCE||
|Access to HE Diploma||
Advanced Welsh Baccalaureate - Skills Challenge Certificate (first teaching September 2015)
Welsh Baccalaureate Advanced Diploma – Core (awarded until 2016) ESW/KS Combined component
International Baccalaureate Diploma
|If you have a qualification that is not listed in the table please refer to our full entry requirements on UCAS.
Further guidance on tariff points can be found on the UCAS website.
Please see your country page for further details on the equivalent qualifications we accept.
In additional to the academic entry requirements listed above, international and EU students will also require the qualifications detailed in this table.
|EU/Non-EU (International) Qualifications|
6.0 overall with 5.5 minimum in all bands
If you do not meet the required IELTS score, you may be eligible for one of our pre-sessional English courses. Please note that you must have a Secure English Language Test (SELT) to study on the pre-sessional English course. More information.
|International Baccalaureate Diploma (or equivalent, including internationally accredited Foundation courses).||
1. For students who complete the full IB Diploma: a total of 14 points or above from three Higher Level Subjects.
2. Students who do not complete the IB Diploma will be considered on the basis of their IB Certificates.
Students must have grade 5 in Maths (Standard Level)
International students who cannot meet the direct entry requirements can begin their degree studies at Birmingham City University International College (BCUIC).
As part of the application process you will be invited to attend an applicant visit day where you will undertake a short one-to-one interview with an academic member of staff. This is your chance to show us how passionate you are about the subject and it will help us make a decision on your application.
This will provide you with more information about the School and your course. In addition, it will give you a chance to meet and our staff and students to gain a better understanding of what it is like to be a student here.
Award: BSc (Hons)
Starting: Sep 2021
If you're unable to use the online form for any reason, you can complete our PDF application form and equal opportunities PDF form instead. The University reserves the right to increase fees in line with inflation based on the Retail Prices Index or to reflect changes in Government funding policies or changes agreed by Parliament up to a maximum of five per cent.
UK students applying for most undergraduate degree courses in the UK will need to apply through UCAS.
The Universities and Colleges Admissions Service (UCAS) is a UK organisation responsible for managing applications to university and college.
There are three ways to apply:
Our in-country representatives can help you make your application and apply for a visa. They can also offer advice on travel, living in the UK and studying abroad.
If you are applying for an undergraduate degree or a Higher National Diploma (HND), you can apply through the UK’s Universities and Colleges Admissions Service (UCAS).
You can request a printed form from your school or nearest British Council office. You will be charged for applying through UCAS. Birmingham City University’s UCAS code is B25 BCITY.
UK / EU students are required to submit a personal statement as part of their application for this course.*
The personal statement gives you a crucial opportunity to say why you’re applying and why the institution should accept you.
Here are the key areas you’ll need to address:
Why does this course appeal? What areas are of particular interest?
If you have a specific career in mind, say how your chosen course will help you pursue this goal.
Mention any work that is relevant to your subject, highlighting the skills and experience gained.
Highlight skills gained at school/college, eg summer schools or mentoring activities.
eg Duke of Edinburgh Award, Young Enterprise scheme.
You should also mention your future plans – if you’re planning to take a year out, don't forget to give your reasons. Talk about any subjects you’re studying that don’t have a formal assessment and any sponsorships or placements you’ve applied for. And don't be scared to add in details about your social, sports or leisure interests.
Get more information on writing personal statements.
*Non-EU students are not required to submit a personal statement when applying for this course.
There are no compulsory additional costs or charges associated with studying on this course. While you may choose to purchase personal copies of text books, all our key text books are available from our library or online (subject to normal library loan and online access arrangements). If your course includes a residential study session, the accommodation costs for this are already included in your course fee.
Based on the past experience of our students, you might find it helpful to set aside about £50 for each year of your studies for stationery and study materials. All our students are provided with 100 free pages of printing each year to a maximum total value of £15.
The cost of accommodation and other living costs are not included within your course fees. More information on the cost of accommodation can be found in our accommodation pages.
If you've got no idea where to start or just want to check you're on the right track, we’ve got expert advice and real examples from our students to help you nail your personal statement. You can even download our ultimate personal statement guide for free.
We offer further information on possible undergraduate financial support. This includes the type of loans, grants and scholarships available both from the government and from Birmingham City University.
In order to complete this course a student must successfully complete all the following CORE modules (totalling 120 credits):
This introductory computer programming module provides the underpinning knowledge and practice for computing students to design, build and test software components. The module will make use of practical sessions primarily to allow you to apply programming principles and constructs in order to creatively solve problems by means of developing small programs.
This module presents a holistic view of how computer systems work and it also provides the underpinning knowledge required. This fundamental computer systems module puts into practice the learning done through reading, video lecturers, skills building labs and problem based learning for the acquisition of new knowledge and core practical competencies.
This first-year project allows you to develop and cultivate a creative mind-set through collaborative innovative practice, allowing you to bring together knowledge and imagination to construct a viable product. It is an opportunity to express your ideas, skills and talent to the wider community of innovative practice.
The project provides you with an opportunity to be part of a thriving community of innovators that practices connected learning. This is facilitated by putting you into inter-disciplinary project teams supported by innovation mentors, advisors and academics; culminating in you exhibiting your work to an international panel of experts.
This module provides the underpinning skills necessary to develop an effective web based information system based around a clear understanding of the visual requirements of an interface, a structured design approach and the technical skills necessary to implement a solution.
This module will develop your key understanding of media technologies in production. The aim of this module is to provide you with the knowledge and appreciation of the fundamental principles and practice of audio visual technology. You will explore and gain a deeper understanding of the science of image and audio capture.
This module aims to develop visual communication skills, introducing the student to core concepts and skills such as design conceptualisation, development and documentation, photography, image manipulation, visual promotion, and 2D animation.
In order to complete this course a student must successfully complete all the following CORE modules (totalling 120 credits):
Sound is an important element in the viewer’s experience of a visual effects sequence. This module provides you with the technical skills and experience to record, edit and process sound to accompany visual effects.
This module investigates the process of screenwriting and provides opportunity for you to explore this process in preparation for your final year production. Furthermore, it contributes to development of the wider key skills required for employment, through in-class activities, assessments and background research.
This module forms a core part of the production element of the course, providing the knowledge related to the production of video artefacts, focusing on planning, video production, post production, and video compression.
This module provides knowledge of and develops skills in the production of 3D models, rendering and animation for use in a variety of different media and platforms.
You will participate in a small structured team to design, produce and test a multimedia product. The module allows you to build upon the experiences gained during the innovation project undertaken in your first year and to consolidate the additional knowledge you have gained in Semester 1 Year 2.
In order to complete this course a student must successfully complete all the following CORE modules (totalling 120 credits):
The purpose of the module is to enable you to undertake a sustained, in-depth and research informed project exploring an area that is of personal interest to you. In agreement with your supervisor, you will decide upon your topic which will take the form of a practical outcome (artefact) with accompanying contextual material. The main consideration when choosing your topic is that it must be aligned to the programme you are studying, and you should consider the relevance of this topic to your future academic or professional development.
At this level, you will be expected to work independently but you will receive additional one-to-one support from your supervisor, who will be familiar with your chosen topic area. As you progress on the module, extra support will be available and this may take the form of group seminars, workshops and online materials that will help to develop your project.
This module provides you with the technical comprehension necessary to organise, manipulate, and enhance video data at both the point of capture and in post-production ready for delivery. You should be able to precisely specify settings and develop workflows based off knowledge in video compression and software requirements, as well as enhance the visual image through grading and compositing.
This module gives you the opportunity to explore different approaches and theories as you develop a professional understanding of the industries in which you want to work, with the focus on finding viable routes into employment that use the skill set you have developed while at University. The module will also look at the development and management of the production processes, (commissioning, project development, and revenue generation) contextualising these concepts with real world scenarios.
Within this module you will develop productions that span a number of platforms such as film, games, social media, web and VR. It provides you with an opportunity to work with students from a number of disciplines and develop an understanding of how your knowledge and skills can fit into the production workflow of different media industries.
This module enables you to gain an understanding of the processes, scope and role when providing guidance or advice in a professional consulting capacity. It will also assist you if you join a larger organisation with the aspiration to become a leader and manager. The module provides awareness on the wider consulting profession and practice, the consulting role in computing and the management of client relationships. The focus will be to analyse and evaluate the frameworks, processes and techniques applied by computing consultants, managers and leaders.
Lectures are used to introduce themes, theories and concepts, which are further explored in tutorials. Technology-enhanced learning is used, where appropriate, through the provision of online resources, discussion forums and other activities. Textbooks are used, together with professional material and journal articles, in order to ensure that students develop a critical understanding of work in their discipline. The module guides direct students to a full range of resources, including books and journals, as well as specialised course-based material.
Analytical and problem solving skills are further developed using a range of appropriate 'real' and 'theoretical' case studies, plus a range of problem-based learning scenarios. Practical, including lab-based, sessions are used throughout the programme to develop practical skills and to place theory in a work-related context. Where appropriate, you will also use commercial development environments.
You will develop the key skills of research, academic writing and time management required for study at degree level throughout your first two years of study, which will enable you develop them further on the final-year individual project.
Transferable/key skills are pervasive and incorporated into modules and assessments as appropriate. For example, team-working skills are fostered via group activities. You are encouraged to plan your own work schedules and are required to meet deadlines. Reflection and self-awareness are fostered throughout.
A range of assessment methods are employed; assessment criteria being published in each assignment brief. Knowledge and skills are assessed, formatively and summatively using a number of methods, including coursework, examinations (seen and unseen, open and closed-book), presentations, practical assignments, vivas, online forums and project work.
For more information on attendance requirements, course contact time and suggested self-study hours, download the course specification.
Why you should study Digital Media Technology
Do you want to work in the fast paced and stimulating field of creative digital technologies? Do you have a passion for the technology behind, the web, social media, mobile applications, Augmented Reality, Virtual Reality, 3D animation and digital video? Our Digital Media Technology degree will give you the technical knowledge and creative skills needed to design and develop these and the next generation of innovative digital products.
On the Digital Media Technology degree you will use industry standard tools, software and state of art facilities to design and develop digital products that incorporate media content in new and innovative ways. You will develop the skills to combine technical proficiency with design know how and become prepared for the next industry challenges.
Having strong links with industry and research, the course offers you the opportunity to gain valuable industry experience, via guest lectures, practical development projects and links with BCU’s DMT Lab, a world leading research lab for the latest Digital Media Technology. You can also take the opportunity of having a year working in Industry and gaining valuable industrial experience as part of a placement year.
Jessica Green -BSc (Hons) Digital Media Technology
Jessica has thrown herself into student life at Birmingham City University, taking advantage of the wide range of student societies, representing the University to prospective students and getting to know the exciting city of Birmingham. She has also enjoyed the supportive environment, the course’s focus on the latest technology and the many opportunities to work on group projects. “I chose to study at BCU for multiple reasons, mainly for the course as I felt it suited what I wanted to do best, but also because Birmingham is not too far away from my home town of Cardiff.
The course content includes a lot of technical stuff and I felt I wouldn’t get bored easily as technology is always updating and I’d like to keep up with that. The University has many facilities that can be loaned out of hours, which I have used to borrow a camera lens to try something new. “The thing I’ve enjoyed most about my course is the way it allows me to work with my friends – because it’s so practically-based, we can easily work together as a group or come together to work on our studies, whether that’s going to the library and having a study session or going to each other houses. “I have a part-time job as a student ambassador, which includes working open and visit days, talking to potential future students and their parents, helping them find their way round and just being a friendly face. My main job, however, is to work with schools and colleges when they visit our University, including doing Q&As with them, taking them on tours and joining in with the activities they’re set to do.
I really enjoy this job as it gets me talking and meeting new people, and I like helping people and talking about my University which I am very proud of, plus it works around my timetable. “The support from the staff is amazing; I know that if I’m in any sort of trouble or stuck with any coursework, there will always be someone to help. All of our lecturers are happy to help – they’ll meet up and do some one-to-ones or they’ll reply as fast as they can through email.
There’s also the Centre for Academic Success, plus there are plenty of other people such as the Student Success Advisors or people at the ASK desk, or anyone in the Students’ Union. “Student life in Birmingham is awesome; it’s such a big city so there are loads of clubs to go out to!
There’s also plenty of societies to join – I’ve been a part of quite a few, such as Rock Climbing which I still do every Wednesday, Doctor Who and Fandoms society, Gaming Society, Rock Society – not to be confused with rock climbing! – and lots more. What’s good about studying in Birmingham for me is that it’s a completely different city from Cardiff; I get to discover a whole new place while also learning on a course that I love.”
If you are interested in undertaking part of your studies abroad, the Erasmus scheme may be of interest to you. It allows higher education students to study for part of their degree in another European country.
It is open to undergraduates in their second year (or above) and offers a unique opportunity to enhance your CV and experience new cultures. If you study with us you will have access to an Erasmus co-ordinator, who can provide information about which institutions we have links with.
The University has a range of either taught (MSc) or research (MPhil and PhD) postgraduate programmes. Details can be found on the postgraduate section of the website.
Student Story by Luke Pooler
Luke applied to BCU through Clearing and gained a place on the Digital Media Technology course. He is now almost at the end of his placement year as a Content Assistant in a marketing team. Not only has his time at BCU developed his technical skills, but he’s also developed as a person too, ready to tackle his final year and make his mark in industry.
The University is committed to preparing you for your future career and giving you a competitive edge in the graduate job market. The University’s Graduate+ programme, an extracurricular awards framework, is designed to augment the subject-based skills that you will have developed throughout the programme with broader transferable skills which will enhance your employability options upon
You'll be encouraged to further enhance your career prospects by including an industrial placement in your course. This takes place after the second year of study and extends the course duration to four years.
As well as providing the workplace experience sought by many employers, a placement provides an invaluable opportunity for you to further develop your practical expertise, earn money and try out a potential career path. Our placements team support you throughout the placement process.
OpportUNIty: Student Jobs on Campus ensures that our students are given a first opportunity to fill many part-time temporary positions within the University. This allows you to work while you study with us, fitting the job around your course commitments. By taking part in the scheme, you will gain valuable experiences and employability skills, enhancing your prospects in the job market.
It will also allow you to become more involved in University life by delivering, leading and supporting many aspects of the learning experience, from administration to research and mentoring roles.
Through our courses we give you the skills and experience needed to get a head start when applying for jobs. But we offer something extra too – Graduate+.
Our unique programme gives you the chance to develop valuable skills outside of the more formal classroom learning. We award points for Graduate+ activities (including firewalking!) and these can be put towards a final Graduate+ award.
Digital Media Computing vs Digital Media Technology
Not sure which Digital Media course at BCU is right for you? We've explained the difference between each of our courses so that you can discover the most suitable degree and career path for you.
Graduates in the area of digital media have enjoyed excellent employment prospects, with many successfully entering the media industry sector. Graduates work both as freelancers and employees within digital media agencies, as well as tech companies.
Graduates have pursued careers in web development, interactive content development, media technology consultancy, IT, corporate training and publishing, e-commerce and multimedia marketing.
Birmingham City University is a vibrant and multicultural university in the heart of a modern and diverse city. We welcome many international students every year – there are currently students from more than 80 countries among our student community.
The University is conveniently placed, with Birmingham International Airport nearby and first-rate transport connections to London and the rest of the UK.
Our international pages contain a wealth of information for international students who are considering applying to study here, including:
International students who have a serious interest in studying with us but who perhaps cannot meet the direct entry requirements, academic or English, or who have been out of education for some time, can enter Birmingham City University International College (BCUIC) and begin their degree studies.
BCUIC is part of the global Navitas Group, an internationally recognised education provider, and the partnership allows students to access the University’s facilities and services and move seamlessly through to achieving a Bachelor’s degree from Birmingham City University.
We are constantly investing in our estate and are currently in the process of spending £340 million on new learning facilities.
Here at Birmingham City University, the School of Computing and Digital Technology is equipped with a multitude of professional, dedicated equipment. With world-class facilities including: two film and television studios, four multi-track recording studios, post-production facilities, and several hundred multimedia stations.
We have cutting edge facilities available to support the course and research that goes on in the School, including the purpose-built Media Centre at The Parkside Building, DMT Lab and Cisco Academy at Millennium Point. We also have several PC and Apple Mac computing suites with the latest industry standard applications and tools for audio, video and multimedia application development and content creation.
As a student of the School of Computing and Digital Technology you will be able to take advantage of a comprehensive range of state-of-the-art technology and equipment to prepare you for working within industry. Our four fully digital, interconnected TV studios can be used within a variety of contexts, including audio-recording. Alongside this with have several broadcast-standard edit and dubbing suites.
You will have access to four fully digital, interconnected TV studios, along with broadcast-standard edit and dubbing suites.
An Apple Mac sound lab, electronics and fully equipped multimedia labs are all part of the technology and multimedia experience on offer.
Discover the full range of studios, mix rooms, recording spaces and a vast range of recording equipment.
Andy joined Birmingham City University 2001 as a Senior Lecturer within the School of Computing and Digital Technology. Following a number of years in course management he has recently been appointed Programme Leader managing a group of courses in the multimedia and broadcast area.
Andy began his career as a postgraduate researcher in 1995 at the University of Northumbria at Newcastle. His research in collaboration with the University of Essex and Sony Ericsson led to publications and the development of novel tools which can automatically design and optimise electronic systems.
Moving to the West Midlands in 1999, Andy worked as a consultant developing and implementing technology strategies that were delivered across the region to businesses and organisations.
As a Senior lecturer at Birmingham City University he continues to remain active in research and knowledge exchange through projects funded by various sources, such as DTI, ERDF and EU R&D Frameworks.
Andy holds an BEng(Hons) in Electronic and Communications Engineering and an MSc in Computer Based System Design from the University of Huddersfield and is currently working toward registration of a PhD.
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