Real-life Briefs and Projects

The more experience you get, the more appealing you are to an employer. That’s why we encourage you to get involved in our own student run marketing agency – a fantastic way to develop your skills and your confidence.

There's nothing as exciting as a real brief from a real client. So, when our students join the agency they run and manage live client briefs for a wide variety of companies such as Serco and Edgbaston Cricket Stadium.

Opportunities to work on real live projects don’t stop there. Many of our modules have live client briefs as part of the teaching and assessments. From taking a brief, developing ideas, to presenting work, you will develop skills that employers want.

And at the end?

Students benefit from some fantastic experience and a have a wide variety of evidence to show employers what they can do.

Case Studies

Demy-May Butler

Marketing, Advertising and Public Relations - BA (Hons)
Demy-May Butler worked on a live project with the Library of Birmingham. It was a real eye-opener in understanding how the industry works – and it’s given Demy the career inspiration she was looking for.


Amy Kirkland

Marketing, Advertising and Public Relations - BA (Hons)
Amy Kirkland found the live marketing module invaluable – from improving her writing skills to demonstrating her talents to potential employers to simply understanding the realities of working in the industry.