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Creative Industries expertise

Interest in the creative economy has been a key feature recently, as governments (particularly in the UK) have sought to create and exploit unique specialisms and areas of national competitive advantage.

We already invest over £27million annually in creativity and culture through faculty budgets and the returns on this investment are notable:

  • Culture has significantly enhanced our international research rankings with enhanced profile and publicity.
  • According to the 2013 destination of leavers survey, 90% of graduate respondents from creative and cultural courses are in some form of work or further study – this compares to an industry average of 88%.
  • Based on 2011/12 UKFTFD graduates, 54% of our arts, design and media students employed after graduation reported a managerial/professional position. This is above the sector average of 53%

The creative industries are perceived as both a site of innovation, and as a major contributor to innovation in related sectors. Some research in relation to the creative sector has been undertaken (in particular, with respect to the forms of innovation, drivers, barriers, management models and outcomes), but a much greater understanding is possible and needed. Thus, research in the following fields (and more) is encouraged.

Experts include:

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