For over 12 years, Kathryn has led a number of publicly funded projects which primarily aim to help small and medium sized enterprises to improve innovation and economic performance through the strategic use of design, product development and marketing. This has involved working with over 300 companies and using various project models to develop mechanisms for design knowledge transfer, exchange and capture.
Key to the success of this work has been the development of services that are relevant to company needs as well as building the confidence and capacity for change. These have included:
- websites of design information
- individual reports tailored to company needs and covering topics such as marketing strategy and planning; competitor analysis; the use of trends for product development; as well as design audit and process
- workshops to help companies realise strengths and weaknesses and build networks for growth
- creation and support of collaborative groups of companies providing mutual support to realise economic benefits
Prior to joining the University, Kathryn spent 15 years in industry, primarily in manufacturing companies ranging from SMEs to multinationals, and encompassing roles in software engineering; project management; product management and marketing. She was also a part-time tutor for the MA Information Management programme at Sheffield University.
Kathryn has a BSc and MPhil in Chemical Engineering from the University of Leeds and a Master in Business Administration from the University of Bradford.
Kathryn is Project Director at Interiors and Lifestyles Futures.